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digital marketing trends

fundamentals of digital marketing

The Fundamentals of Digital Marketing

Digital marketing has become one of the most trending terms recently. Every kind of business is adopting digital marketing techniques. Consider a large or small business, everyone has adopted digital marketing activities in some capacity or other. In this article, we would cover what digital marketing is, its importance, and the fundamentals of digital marketing […]

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Digital marketing trends

Top Digital Marketing Trends in 2024

The year 2020 has created chaos in our lives. Even now, in the year 2021, the pandemic returned, leaving a lot of businesses in havoc. As per the New Indian Express, almost half of the global CEOs believe that returning to normal will not be possible until 2023. Therefore, the current situation created by COVID-19 has

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Performance marketing

Everything you need to know about performance marketing

Introduction What is performance marketing? How to create a Performance Marketing Campaign? Performance Marketing Platforms Strategies for Performance Marketing Types of Effective Performance Marketing Performance marketing tips Conclusion Introduction Performance marketing has been leaving a mark in the world of Digital Marketing for years now. The popularisation of such kind of marketing has been a

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how to increase online sales

12 E-Commerce Digital Marketing Strategies for better Online Sales

Introduction With more people moving to digital platforms for most of their daily shopping activities, e-commerce has been growing rapidly over the years. When we were hit with the global pandemic, we were forced to move online. The lockdown rules ensured that we weren’t stepping out. At a time like this, with thousands of small

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