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marketing automation

23 Marketing Automation Tools You Need to Use

You browsed Amazon.com for new sports shoes, added them into a cart and made a purchase. As soon as you made the payment, few emails arrived in your inbox stating the confirmation of your order, the shipment confirmation and the delivery details. How do you think this is done? The answer is MARKETING AUTOMATION.  The […]

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Email Marketing Best Practices

5 Best Practices for Email Marketing to Grow Your Business | How Does Email Marketing Work?

Email marketing is traditional and if used correctly, is still the best way to acquire new customers and connect with your existing customers. What makes email marketing so effective even now is the uniqueness of the channel. We know emails are more accommodating and flexible, but before you send out the next email campaign, follow

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