Free Linkedin Marketing Courses

LinkedIn is an American business organization that works on an employment-based online service that functions through websites and mobile apps. Marketing value on such a platform is higher. Great Learning gives you an opportunity to learn by offering free linkedin marketing courses where you will get certificates on completion.

 

11.5L+ Learners
3 Courses
4.46 average rating
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Earn an industry-recognized certificate
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Start anytime, learn on your schedule
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Taught by industry experts and top faculty

Begin your learning journey

Key Highlights

certificate icon
Earn an industry-recognized certificate
flexible schedule icon
Start anytime, learn on your schedule
expert instructors icon
Taught by industry experts and top faculty

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  • PGP in Strategic Digital Marketing

    Great Lakes Executive Learning

    PGP in Strategic Digital Marketing

    6 Months · Online · Dedicated Career Support
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    PGP in Strategic Digital Marketing

    6 Months · Online · Dedicated Career Support

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  • Executive PG Program in Management

    Great Lakes Executive Learning

    Executive PG Program in Management

    12 months · Online · Certificate from Great Lakes
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    Executive PG Program in Management

    12 months · Online · Certificate from Great Lakes

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  • Free LinkedIn Marketing Courses

    Introduction to Digital Marketing

    Great Learning Academy

    Introduction to Digital Marketing

    star 4.45 · 10.3L+ learners · 2.5 hours

    Skills: SEO and SEM,Content Marketing,Social Media Marketing,Automated Marketing,Affiliate Marketing,Pay Per Click,Public Relations,YouTube Marketing

    Free icon Free

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    Introduction to Digital Marketing

    star 4.45 · 10.3L+ learners · 2.5 hours

    What you’ll learn:

    • What is Digital Marketing?
    • Why Digital Marketing?
    • How to do Digital Marketing?

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    Social Media Marketing

    Great Learning Academy

    Social Media Marketing

    star 4.52 · 95K+ learners · 1.5 hours

    Skills: Social Media Marketing,Formulating strategies,Planning, Publishing, and Monitoring campaigns,Social Media Analytics,Social Media Advertisement,Creating Personalized Experience,Building Community for the audience,Cross channel campaigns,Storytelling,Employ

    Free icon Free

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    Social Media Marketing

    star 4.52 · 95K+ learners · 1.5 hours

    What you’ll learn:

    • What is Social Media Marketing?
    • 5 pillars of Social Media Marketing
    • Strategy in Social Media Marketing

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    LinkedIn Marketing

    Great Learning Academy

    LinkedIn Marketing

    star 4.57 · 28K+ learners · 2.0 hours

    Skills: LinkedIn Marketing,Increasing reach,Expertise in LinkedIn Analytics,Effective Audience Targeting,Effective Content Sharing,LinkedIn Analytics

    Free icon Free

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    LinkedIn Marketing

    star 4.57 · 28K+ learners · 2.0 hours

    What you’ll learn:

    • Introduction to LinkedIn Marketing
    • Why do you need a LinkedIn Account?
    • How to increase reach?

    View Course

    Introduction to Digital Marketing

    Great Learning Academy

    Introduction to Digital Marketing

    Skills: SEO and SEM,Content Marketing,Social Media Marketing,Automated Marketing,Affiliate Marketing,Pay Per Click,Public Relations,YouTube Marketing

    star 4.45 · 10.3L+ learners · 2.5 hours
    Free icon Free

    View Course

    Social Media Marketing

    Great Learning Academy

    Social Media Marketing

    Skills: Social Media Marketing,Formulating strategies,Planning, Publishing, and Monitoring campaigns,Social Media Analytics,Social Media Advertisement,Creating Personalized Experience,Building Community for the audience,Cross channel campaigns,Storytelling,Employ

    star 4.52 · 95K+ learners · 1.5 hours
    Free icon Free

    View Course

    LinkedIn Marketing

    Great Learning Academy

    LinkedIn Marketing

    Skills: LinkedIn Marketing,Increasing reach,Expertise in LinkedIn Analytics,Effective Audience Targeting,Effective Content Sharing,LinkedIn Analytics

    star 4.57 · 28K+ learners · 2.0 hours
    Free icon Free

    View Course

    Learner reviews of the Free LinkedIn Marketing Courses

    Our learners share their experiences of our courses

    4.46
    67%
    23%
    6%
    1%
    3%
    Reviewer Profile

    5.0

    “Very Helpful for Me, As a Beginner I Am Able to Understand All the Topics”
    I really enjoyed the online course. I thought it was well-planned and laid out, easy for me to follow. The workload was just enough, so I could finish everything with enough time, learn about the topics, and not feel overloaded and rushed. Overall, I really like this class because all lectures and tests are straightforward.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Mastering Content Marketing for SEO and Brand Growth”
    Through this course, I gained comprehensive insights into leveraging content marketing to enhance SEO, build brand identity, and expand social media reach. I learned effective strategies for creating and distributing valuable content that drives traffic, fosters audience engagement, and strengthens brand presence. This course equipped me with practical skills and knowledge to implement impactful content marketing tactics and achieve measurable results.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Best Learning Experience Ever in My Career”
    I recently completed a digital marketing course, and I can confidently say it was a transformative experience that exceeded my expectations. Here’s a detailed overview of the course.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Reflecting on My Digital Marketing Learning Journey”
    My journey into digital marketing has been both enlightening and transformative. Initially, I was drawn to the dynamic nature of the field, where creativity meets analytics. I began with foundational concepts like SEO and content marketing, gradually delving into social media strategies and email campaigns. Each lesson offered practical insights, allowing me to apply what I learned to real-world scenarios. Networking with industry professionals and participating in workshops further enriched my understanding, fueling my passion for crafting compelling digital strategies.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “I Recently Enrolled in the Digital Marketing Course at Great Learning, and I Couldn't Be More Pleased”
    I recently enrolled in the digital marketing course at Great Learning, and I couldn't be more pleased with my experience! The curriculum is well-structured and covers a comprehensive range of topics, from SEO and content marketing to social media strategies and analytics. The instructors are knowledgeable and passionate, making complex concepts easy to understand. I highly recommend Great Learning to anyone looking to enhance their skills in digital marketing. It's an investment in your future that you won’t regret!

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Digital Marketing - Search Engine Optimization (SEO): Improving a Website's Visibility in Search Engine Results Pages (SERPs). Social Media Marketing. Content Marketing”
    I thoroughly enjoyed the digital marketing course! The content was engaging, informative, and well-structured. I particularly appreciated the hands-on exercises and real-world examples that helped me apply the concepts to practical situations. The instructors were knowledgeable and supportive, providing valuable guidance and feedback. I gained a solid understanding of various digital marketing strategies and tools, which I'm confident will be beneficial in my career. I would highly recommend this course to anyone interested in learning about digital marketing.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Well Taught and Properly Put Together.”
    The lesson was great, as were the instructors. It was simplified and easy to understand.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Very Beginner-Friendly Lessons, and Real-Life Scenario Examples”
    I like, first and foremost, that this website/company gives free courses like this, which gives chances to the underprivileged to learn a skill/course like this 'Introduction to Digital Marketing,' and the lecture is very beginner-friendly. I also want to commend the instructor for using 'examples' to explain or expound the given definition. Hats off to the team. 🏆🏆🏆

    LinkedIn Profile

    Reviewer Profile

    5.0

    “Comprehensive and Insightful Digital Marketing Basics.”
    I appreciated the detailed explanations and practical examples provided throughout the course.

    LinkedIn Profile

    Reviewer Profile

    5.0

    “To Be Honest, I Really Enjoyed It, It Really Gave Me the In-Depth Basics I Needed as a Beginner”
    I really loved the fact that the course and the instructor were easy to flow with. The instructor didn't rush the course; he took time to explain, which is really nice.

    LinkedIn Profile

    Empowering millions through professional learning

    Empowering millions through professional learning

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      4.7

    Free Linkedin Marketing Courses with Certificate

     

    LinkedIn is an American-based company that is an employment-based online service through mobile applications and websites. The service was launched on May 5, 2003. The primary goal of the company is to build a professional network, provide scope for career development, and also help job seekers update their CVs and hire companies to post jobs. LinkedIn is considered the top job portal. 

     

    Campaign Manager: It is LinkedIn’s all-in-one channel for advertising. Users are given a provision to set up ad accounts, run campaigns, and control the budget. Having a LinkedIn account is a mandate for these things. Users can work on lead generation and brand awareness by selecting the objective through which the organizers can help the users streamline and customize campaign creation. Users will be able to build their audience, set a budget, and upload a creative ad after selecting the suitable objective. Users will have to set up the payment details and launch the campaign as their last step. 

     

    LinkedIn provides many advantages over other platforms. They include:

    • Creating Awareness and Increasing Reputation: LinkedIn is an ideal platform to be recognized in time. Research reveals that more than two professionals sign up on LinkedIn every second. Building a business will have an opportunity to network with an increasing number of professional contacts. Organizations and individuals representing them improve their visibility and credibility, both as individuals and hence the brand, by using different personal and group features in LinkedIn. Status update functionality is an underutilized feature of LinkedIn that is an essential visible feature on the homepage. 

    • Influencer Marketing and Leadership. If one goes through the features thoroughly, it can be noticed that there are features in LinkedIn that will help the user to position themselves as leaders in a specific field. It is a fertile network for thought and practice leaders that are targeted to be efficient advisors. They provide high-quality content, improve their personal profiles, and participate in LinkedIn communities to answer questions. Reputation and influence follow leadership. Networking being the primary purpose of communication, it enables the users to recognize and engage other influencers. 

    • Selling and Generating Lead: LinkedIn is the best choice to generate leads. It offers a very personal approach to recognize individual leads, engage them, and convert them into potential customers. The process to accomplish them includes listening, analyzing, participating, sharing, networking, and responding. Building connections with potential clients and marketing them via LinkedIn increases the chance to make sales.

    • Questions posted contribute to 18% of the group-related posts giving marketers an opportunity to identify new leads; another 18% is achieved by sharing content and liking them. This gives the customers an insight into what attracts them. Users can demonstrate know-how by answering the questions on Linkedin. If those answers are the correct responses to the questions, it attracts potential customers and initiates contacts. 

    • Social CRM: LinkedIn ideally allows the users to have a better visual of prospective customers and other connections. This is done by using connectors and social CRM. Most of the social CRM is integrated with Linkedin, and the users can also set up a basic integration of the contacts. The primary advantage is that users can see what the connections are doing in real-time. This serves as additional data to the users’ behavior and preferences. 

    • Traffic Building: LinkedIn is a powerful link-building and traffic-driving platform. Like every other social networking environment, LinkedIn also has an option to share content in the users’ status updates, which can be seen on the homepage and LinkedIn Groups or communities that the users are members of. This works fine for business-based content and fetches a high audience. These continents generally get shared more often through LinkedIn than on any other social network. 

    • Listening and Receiving Insights: LinkedIn is an ideal platform to listen, post questions, and receive insights. This is an essential process for all social media marketing. 

     

    The free LinkedIn Marking course offered by Great Learning will take you through what LinkedIn is, what operations it performs, and what functionalities it provides. You will also understand the marketing techniques that you can use to gain an audience on LinkedIn. At the end of the course, you will be able to target a quality audience in a professional context, market to influencers, decision-makers, and executives to work upon new opportunities. LinkedIn Marketing is a type of Digital Marketing. You will receive a certificate after completing the course successfully. You can register on our website to learn Digital Marketing courses for free. Happy Learning!

    Meet your faculty

    Meet industry experts who will teach you relevant skills in artificial intelligence

    instructor img

    Mr. Vishal Padghan

    Frequently Asked Questions

    What is LinkedIn Marketing?

    LinkedIn is a professional networking building platform. LinkedIn marketing is a much-focused type of digital marketing that makes use of features and functionalities available on LinkedIn to create brand value for an organization. 

    What is LinkedIn marketing good for?

    The primary goal of LinkedIn marketing is to create/generate leads, drive website traffic, build brand awareness through posting LinkedIn ads, and target professionals by their job titles and interests. 

    Is there a LinkedIn marketing certification?

    There are courses available online to learn LinkedIn marketing courses. Register on Great Learning Academy to avail LinkedIn Marking Course for free. This course will give a thorough understanding of the subject.

     

    How do I create a LinkedIn marketing strategy?

    LinkedIn is a professional platform that one can use to market. The process is: 

     

    • Design ideal reader profile

    • Outline the objectives

    • Define metrics

    • Make editorial strategies

    • Design and analyze the content

    • Measure results 

     

    Will I get a certificate after completing these free Linkedin Marketing courses?

    Yes, you will get a certificate of completion for Linkedin Marketing courses after completing all the modules and cracking the assessment. The assessment tests your knowledge of the subject and badges your skills.

    How much do these Linkedin Marketing courses cost?

    It is the entirely free courses list from Great Learning Academy. Anyone interested in learning the basics of Linkedin Marketing can get started with these courses.

    Is there any limit on how many times I can take these free courses?

    Once you enroll in the Linkedin Marketing courses, you have lifetime access to it. So, you can log in anytime and learn it for free online.

    Can I sign up for multiple courses from Great Learning Academy at the same time?

    Yes, you can enroll in as many courses as you want from Great Learning Academy. There is no limit to the number of courses you can enroll in at once, but since the courses offered by Great Learning Academy are free, we suggest you learn one by one to get the best out of the subject.

    Why choose Great Learning Academy for these Linkedin Marketing courses?

    Great Learning Academy provides these Linkedin Marketing courses for free online. The courses are self-paced and help you understand various topics that fall under the subject with solved problems and demonstrated examples. The courses are carefully designed, keeping in mind to cater to both beginners and professionals, and are delivered by subject experts. Great Learning is a global ed-tech platform dedicated to developing competent professionals. Great Learning Academy is an initiative by Great Learning that offers in-demand free online courses to help people advance in their jobs. More than 5 million learners from 140 countries have benefited from Great Learning Academy's free online courses with certificates. It is a one-stop place for all of a learner's goals.

    What are the steps to enroll in these Linkedin Marketing courses?

    Enrolling in any of the Great Learning Academy’s courses is just a one step process. Sign-up for the courses, you are interested in learning through your E-mail ID and start learning them for free online.

    Will I have lifetime access to these free Linkedin Marketing courses?

    Yes, once you enroll in the courses, you will have lifetime access, where you can log in and learn whenever you want to.