What are we looking for?
• Excellent working knowledge of ad platforms like Google Adwords, Display, Youtube, Facebook, ad networks, etc. including
how to set up campaigns from scratch or modify existing ones
• Experience in managing a team of digital marketers
• Past experience in running large and successful lead nurturing campaigns
• Excellent communications skills both verbal and written.
• Ability to think analytically and good data-crunching skills, proficient user of Excel as well as CRM tools for example
Leadsquare, Salesforce, etc.
• Very strong focus on execution
• Ability to collaborate with cross-functional teams whether internal or external, ability to generate results through influence
rather than authority
• At least 5 - 6 years of experience in marketing with a focus on digital marketing
Good to have:
• Experience in the education sector specifically prior experience with an ed-tech player would be very helpful
• Management/MBA degree
• Exposure to the International markets or university ecosystem.