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University & Pro Programs

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Great Lakes Executive Learning

6 Months  • Online

Dedicated Career Support
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Great Lakes Executive Learning

12 months  • Online

Certificate from Great Lakes

Free Social Media Marketing Courses

img icon BASICS
Introduction to Digital Marketing
star   4.45 1.1M+ learners 2.5 hrs

Skills: SEO and SEM, Content Marketing, Social Media Marketing, Automated Marketing, Affiliate Marketing, Pay Per Click

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Content Marketing Basics
star   4.48 149.9K+ learners 1.5 hrs

Skills: Content strategy, audience & behavior analysis, brand awareness, content creation & distribution, WordPress management, SEO, Google Analytics, and social media–email marketing integration

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Social Media Marketing
star   4.52 101.4K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

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Social Media Management
star   4.55 77.7K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

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LinkedIn Marketing
star   4.57 28.8K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

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YouTube Marketing
star   4.53 31.5K+ learners 1 hr

Skills: YouTube SEO, YouTube Marketing Tools

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Instagram Marketing Fundamentals
star   4.42 177.6K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

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Facebook Business Manager
star   4.51 59.2K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

img icon BASICS
Introduction to Digital Marketing
star   4.45 1.1M+ learners 2.5 hrs

Skills: SEO and SEM, Content Marketing, Social Media Marketing, Automated Marketing, Affiliate Marketing, Pay Per Click

img icon BASICS
Content Marketing Basics
star   4.48 149.9K+ learners 1.5 hrs

Skills: Content strategy, audience & behavior analysis, brand awareness, content creation & distribution, WordPress management, SEO, Google Analytics, and social media–email marketing integration

img icon BASICS
Social Media Marketing
star   4.52 101.4K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

img icon BASICS
Social Media Management
star   4.55 77.7K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

img icon BASICS
LinkedIn Marketing
star   4.57 28.8K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

img icon BASICS
YouTube Marketing
star   4.53 31.5K+ learners 1 hr

Skills: YouTube SEO, YouTube Marketing Tools

img icon BASICS
Instagram Marketing Fundamentals
star   4.42 177.6K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

img icon BASICS
Facebook Business Manager
star   4.51 59.2K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

Social Media Marketing Courses with Certificate

Social Media Marketing is a strategy that leverages social media platforms to connect with audiences, build brand awareness, increase sales, and drive website traffic. It involves creating and sharing high-quality, engaging content, listening to audiences, analyzing results, and running advertisements. Platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube are commonly used for these purposes. Great Learning’s Free Social Media Marketing Courses are designed to help you master these essential skills, providing you with the knowledge to market a brand on social media effectively.

Key Highlights of Our Free Social Media Marketing Courses Collection

  • Learn about social media strategies, content creation, and advertising techniques.

  • Courses cover building brand value, increasing web traffic, and growing sales through social media.

  • Gain practical knowledge of popular social media tools like Buffer for scheduling and managing posts.

  • Receive a certificate upon completing the course, adding credibility to your social media marketing skills.

Skills Covered

When you complete the Social Media Marketing courses, you will develop the following skills:

  • Social Media Strategy: Learn how to design effective strategies tailored to specific goals, whether building brand awareness, increasing traffic, or driving sales.

  • Content Creation: Understand how to create engaging content, including images, videos, and articles, tailored for different platforms.

  • Social Media Analytics: Master tools and techniques to analyze the performance of social media campaigns, track engagement, and improve marketing strategies.

  • Advertising on Social Media: Learn how to create compelling ads that resonate with your audience, driving brand visibility and conversions.

Who Should Take Our Free Social Media Marketing Courses?

These courses are ideal for:

  • Marketing Professionals: Individuals looking to improve their social media marketing knowledge and stay up-to-date with the latest tools and techniques.

  • Business Owners: Entrepreneurs who want to leverage social media to grow their businesses and increase customer engagement.

  • Students: Anyone interested in building a digital marketing or social media management career.

  • Beginners: Those new to social media marketing want to learn how to engage an audience and grow a brand effectively.

What Will You Learn in Our Free Social Media Marketing Courses?

In our Social Media Marketing courses, you will learn how to:

  • Develop a social media marketing strategy that aligns with your business goals, whether increasing brand visibility, boosting web traffic, or generating sales.

  • Use tools like Buffer to plan, schedule, and publish content on social media platforms, ensuring consistency and maximizing engagement.

  • Monitor and engage with your audience, using tools to track conversations and respond effectively to feedback and inquiries.

  • Analyze the performance of your social media campaigns, identifying key metrics like reach, engagement, and conversion rates to refine your strategy.

  • Create targeted advertisements that capture your audience’s attention, helping to build brand value and increase conversions.


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Our learners also choose

Learner reviews of the Free Social Media Marketing Courses

Our learners share their experiences of our courses

4.47
68%
22%
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Reviewer Profile

5.0

“Great Experience of Learning Digital Marketing”
I had a great experience learning digital marketing, understanding how it works and the important steps to follow.

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5.0

Country Flag India
“It is an Amazing Learning Journey with Great Learning”
The well-structured curriculum and expert instructors made complex concepts easy to grasp. The hands-on projects and real-world datasets provided valuable practical experience.

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5.0

“Digital Marketing: An Incredible Field Offering Endless Opportunities”
I love how it allows us to connect with people worldwide, build brands, and drive business growth. The combination of art and science in digital marketing fascinates me – from crafting compelling campaigns to analyzing data and optimizing results. It's a field that demands continuous learning, and I enjoy staying up-to-date with the latest trends and technologies. Digital marketing's potential to make a real impact on people's lives is what drives my passion for this exciting and dynamic field.

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Reviewer Profile

5.0

“Enjoyed Curriculum and Well-Explained Concepts”
I truly enjoyed the curriculum and the well-explained concepts throughout the course. The structure was thoughtfully designed, making it easy to follow and understand complex topics. The clear and concise explanations not only helped me grasp the material but also allowed me to apply the knowledge practically.

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Reviewer Profile

5.0

Country Flag Philippines
“Engaging Content and Practical Examples”
It was an insightful and engaging experience that enhanced my digital marketing skills.

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Reviewer Profile

5.0

Country Flag India
“Introduction to Digital Marketing”
The digital marketing course provided comprehensive insights into various online marketing strategies, including SEO, social media, and content marketing. The lessons were clear, practical, and easy to follow, with real-world examples that helped in understanding concepts better. The hands-on exercises were particularly useful for applying knowledge. Overall, it was an informative and engaging course that helped enhance my digital marketing skills.

LinkedIn Profile

Reviewer Profile

5.0

Country Flag India
“Understanding Consumer Behavior, SEO, and Data-Driven Marketing Strategies”
The course deepened my understanding of key digital marketing concepts like SEO, SEM, and social media strategies. It emphasized data-driven decision-making, enhancing my ability to analyze online consumer behavior and optimize campaigns for better engagement, visibility, and conversion rates.

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Reviewer Profile

5.0

“Amazing Course with Great Learning”
First, I want to thank you so much for the good work. I appreciate the learning processes and examples provided by Great Learning.

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Reviewer Profile

5.0

Country Flag Nigeria
“Learning Digital Marketing Has Been Amazing”
I like the learning process, the instructor, the tools, and examples used. It made it easy to understand.

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Reviewer Profile

5.0

“Digital Marketing Course Feeling Just Wow”
I recently completed a digital marketing course, and the experience was excellent. The course was well-structured, allowing me to understand everything from the basics to advanced techniques effectively. Topics like SEO, content marketing, social media strategies, and PPC were explained clearly, and the hands-on projects were very helpful in growing my skills. The interactive sessions allowed me to ask questions and engage with other students and instructors, which greatly enhanced my practical understanding.

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Meet your faculty

Meet industry experts who will teach you relevant skills in artificial intelligence

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Mr. Vishal Padghan

Vishal has 3+ years of experience in the field of Data Science, Digital Marketing and Cloud Computing. He has expertise in Cloud platforms Like AWS, Azure and has exposure to Paid Marketing, Organic Marketing and Content. He has been in the Digital space from the last 3 years and also, he has been involved in teaching numerous classes for Digital Marketing and Cloud Computing

Frequently Asked Questions

What is social media marketing and how does it work?

Social media marketing is a vertical of Digital Marketing that uses social media platforms to achieve sales, build brand value and increase website traffic. It deals with presenting content in the form of advertisements to attract the customers. 

Can I learn social media marketing online?

Yes, you can learn social media marketing online. Great Learning offers you a platform to learn social media marketing for free online. You will also receive a certificate for the course after the successful completion. 

How do beginners start social media marketing?

To learn social media marketing, start with learning Digital Marketing. It is easier to understand social media marketing once you have a good hold on digital marketing. The techniques are narrowed down from digital marketing to social media marketing.