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University & Pro Programs

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Great Lakes Executive Learning

6 Months  • Online

Dedicated Career Support
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Great Lakes Executive Learning

12 months  • Online

Certificate from Great Lakes

Free Social Media Marketing Courses

img icon BASICS
Social Media Marketing
star   4.52 104.6K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

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Basics of Social Media Automation
star   4.6 4.1K+ learners 1 hr

Skills: Wordpress , Mailchimp, AI tools for content creation

img icon BASICS
Social Media Management
star   4.55 81.3K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

img icon BASICS
Instagram Marketing Fundamentals
star   4.42 179.4K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

img icon BASICS
LinkedIn Marketing
star   4.56 29.2K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

img icon BASICS
Facebook Business Manager
star   4.51 59.6K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

free icon BASICS
Social Media Marketing
star   4.52 104.6K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

free icon BASICS
Basics of Social Media Automation
star   4.6 4.1K+ learners 1 hr

Skills: Wordpress , Mailchimp, AI tools for content creation

free icon BASICS
Social Media Management
star   4.55 81.3K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

free icon BASICS
Instagram Marketing Fundamentals
star   4.42 179.4K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

free icon BASICS
LinkedIn Marketing
star   4.56 29.2K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

free icon BASICS
Facebook Business Manager
star   4.51 59.6K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

Social Media Marketing Courses with Certificate

Social Media Marketing is a strategy that leverages social media platforms to connect with audiences, build brand awareness, increase sales, and drive website traffic. It involves creating and sharing high-quality, engaging content, listening to audiences, analyzing results, and running advertisements. Platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube are commonly used for these purposes. Great Learning’s Free Social Media Marketing Courses are designed to help you master these essential skills, providing you with the knowledge to market a brand on social media effectively.

Key Highlights of Our Free Social Media Marketing Courses Collection

  • Learn about social media strategies, content creation, and advertising techniques.

  • Courses cover building brand value, increasing web traffic, and growing sales through social media.

  • Gain practical knowledge of popular social media tools like Buffer for scheduling and managing posts.

  • Receive a certificate upon completing the course, adding credibility to your social media marketing skills.

Skills Covered

When you complete the Social Media Marketing courses, you will develop the following skills:

  • Social Media Strategy: Learn how to design effective strategies tailored to specific goals, whether building brand awareness, increasing traffic, or driving sales.

  • Content Creation: Understand how to create engaging content, including images, videos, and articles, tailored for different platforms.

  • Social Media Analytics: Master tools and techniques to analyze the performance of social media campaigns, track engagement, and improve marketing strategies.

  • Advertising on Social Media: Learn how to create compelling ads that resonate with your audience, driving brand visibility and conversions.

Who Should Take Our Free Social Media Marketing Courses?

These courses are ideal for:

  • Marketing Professionals: Individuals looking to improve their social media marketing knowledge and stay up-to-date with the latest tools and techniques.

  • Business Owners: Entrepreneurs who want to leverage social media to grow their businesses and increase customer engagement.

  • Students: Anyone interested in building a digital marketing or social media management career.

  • Beginners: Those new to social media marketing want to learn how to engage an audience and grow a brand effectively.

What Will You Learn in Our Free Social Media Marketing Courses?

In our Social Media Marketing courses, you will learn how to:

  • Develop a social media marketing strategy that aligns with your business goals, whether increasing brand visibility, boosting web traffic, or generating sales.

  • Use tools like Buffer to plan, schedule, and publish content on social media platforms, ensuring consistency and maximizing engagement.

  • Monitor and engage with your audience, using tools to track conversations and respond effectively to feedback and inquiries.

  • Analyze the performance of your social media campaigns, identifying key metrics like reach, engagement, and conversion rates to refine your strategy.

  • Create targeted advertisements that capture your audience’s attention, helping to build brand value and increase conversions.


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Our learners also choose

Learner reviews of the Free Social Media Marketing Courses

Our learners share their experiences of our courses

4.49
70%
20%
6%
1%
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Reviewer Profile

5.0

Country Flag India
“Social Media Marketing: Creating Engaging Content and Analyzing Performance”
I enjoy how social media marketing combines creativity with data-driven strategy. It’s fascinating to craft content that resonates with diverse audiences while analyzing real-time feedback to refine campaigns. The constant evolution of trends, tools, and platforms keeps the work exciting and full of opportunities for learning and innovation.
Reviewer Profile

5.0

“This Course Enhanced My Understanding of Social Media Marketing”
This course significantly improved my understanding of social media marketing strategies and techniques. I gained insights into how to effectively engage with audiences and build brand presence across various platforms. It also provided practical tools for analyzing performance and optimizing campaigns.
Reviewer Profile

5.0

Country Flag India
“Amazing Experience! Learned a Lot About Social Media Marketing”
My experience taking the course in social media marketing was truly amazing. I gained a deep understanding of how powerful social media platforms are in shaping brands and influencing consumer behavior. The course provided a comprehensive overview of various platforms like Instagram, Facebook, Twitter, and LinkedIn, teaching me how to tailor content for different audiences and objectives.
Reviewer Profile

5.0

Country Flag Philippines
“Certificate Course on Social Media Marketing”
The Certificate Course on Social Media Marketing offers a comprehensive guide to leveraging social platforms for business growth. It covers key strategies like engagement, content creation, and performance analytics. The course emphasizes understanding audience behavior and using targeted approaches for successful campaigns, making it ideal for marketers looking to enhance their digital presence.
Reviewer Profile

5.0

Country Flag India
“A Valuable Addition to My Skillset”
This course provided a well-structured and informative learning experience. The clear explanations, practical examples, and engaging assignments made the learning process enjoyable and effective.
Reviewer Profile

5.0

Country Flag Philippines
“SMM and All Its Cores to Become a Great Social Media Marketer”
The actual online learning was very enjoyable and very quick to understand. It has equipped me with all the knowledge that I should have to be a social media marketer.
Reviewer Profile

5.0

Country Flag Nigeria
“A Profound and In-Depth Analysis of Social Media Marketing”
The course curriculum is detailed and self-explanatory for a beginner. The facilitator was patient with his teaching. It was straight to the point and direct. The language is simple and comprehensible. I learned all I need to know as a beginner in two hours. That’s applaudable.
Reviewer Profile

5.0

Country Flag India
“Application of Concepts, Active and Engaging Sessions”
I enjoyed the sessions that made learning enjoyable. The practical application of concepts helped reinforce the material and made it relevant to real-world situations.
Reviewer Profile

5.0

Country Flag Nigeria
“Ability to Use Social Media to Reach a Wide Range of Audiences Seamlessly”
I learned that through social media management, I can reach a wide audience in a very professional way in the most seamless way and still get intended results.
Reviewer Profile

5.0

Country Flag Nigeria
“Certificate in Social Media Marketing”
This course was enlightening and delightful to my understanding. I loved every single episode that followed.

Frequently Asked Questions

What is social media marketing and how does it work?

Social media marketing is a vertical of Digital Marketing that uses social media platforms to achieve sales, build brand value and increase website traffic. It deals with presenting content in the form of advertisements to attract the customers. 

Can I learn social media marketing online?

Yes, you can learn social media marketing online. Great Learning offers you a platform to learn social media marketing for free online. You will also receive a certificate for the course after the successful completion. 

How do beginners start social media marketing?

To learn social media marketing, start with learning Digital Marketing. It is easier to understand social media marketing once you have a good hold on digital marketing. The techniques are narrowed down from digital marketing to social media marketing.