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University Programs

UNIVERSITY
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Duke University’s Fuqua School of Business

7 months  • Blended

Free Social Media Marketing Courses

BASICS
Social Media Marketing
star   4.52 106K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

BASICS
Basics of Social Media Automation
star   4.61 4.2K+ learners 1 hr

Skills: Wordpress , Mailchimp, AI tools for content creation

BASICS
Social Media Management
star   4.55 83.1K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

BASICS
Instagram Marketing Fundamentals
star   4.42 180.2K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

BASICS
LinkedIn Marketing
star   4.56 29.4K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

BASICS
Facebook Business Manager
star   4.51 59.7K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

free icon BASICS
Social Media Marketing
star   4.52 106K+ learners 2.5 hrs

Skills: Social media strategy, content planning, analytics, engagement, advertising & campaigns, community building, brand storytelling, cross-channel marketing, and chatbot automation

free icon BASICS
Basics of Social Media Automation
star   4.61 4.2K+ learners 1 hr

Skills: Wordpress , Mailchimp, AI tools for content creation

free icon BASICS
Social Media Management
star   4.55 83.1K+ learners 1.5 hrs

Skills: Social Media Management, Developing Marketing Strategies, Posting and Analysing Content, Social Media Management Campaign, Social Media Management tools, Building Social Media Presence

free icon BASICS
Instagram Marketing Fundamentals
star   4.42 180.2K+ learners 1 hr

Skills: Instagram Analytics & Demographics, Business Account Setup, Feature Navigation, Marketing Strategy, Audience Segmentation, Competitor Analysis, Content Creation & Curation, Conversion Tactics, Visual Editing, Scheduling, Profile Optimization, Collabration

free icon BASICS
LinkedIn Marketing
star   4.56 29.4K+ learners 2 hrs

Skills: LinkedIn marketing, profile optimization, audience targeting, content strategy, analytics, brand building, lead generation, group networking, and professional connection growth

free icon BASICS
Facebook Business Manager
star   4.51 59.7K+ learners 2 hrs

Skills: Campaign Dashboard, Optimizing the Campaign

Social Media Marketing Courses with Certificate

Social Media Marketing is a strategy that leverages social media platforms to connect with audiences, build brand awareness, increase sales, and drive website traffic. It involves creating and sharing high-quality, engaging content, listening to audiences, analyzing results, and running advertisements. Platforms like Facebook, Instagram, Twitter, LinkedIn, and YouTube are commonly used for these purposes. Great Learning’s Free Social Media Marketing Courses are designed to help you master these essential skills, providing you with the knowledge to market a brand on social media effectively.

Key Highlights of Our Free Social Media Marketing Courses Collection

  • Learn about social media strategies, content creation, and advertising techniques.

  • Courses cover building brand value, increasing web traffic, and growing sales through social media.

  • Gain practical knowledge of popular social media tools like Buffer for scheduling and managing posts.

  • Receive a certificate upon completing the course, adding credibility to your social media marketing skills.

Skills Covered

When you complete the Social Media Marketing courses, you will develop the following skills:

  • Social Media Strategy: Learn how to design effective strategies tailored to specific goals, whether building brand awareness, increasing traffic, or driving sales.

  • Content Creation: Understand how to create engaging content, including images, videos, and articles, tailored for different platforms.

  • Social Media Analytics: Master tools and techniques to analyze the performance of social media campaigns, track engagement, and improve marketing strategies.

  • Advertising on Social Media: Learn how to create compelling ads that resonate with your audience, driving brand visibility and conversions.

Who Should Take Our Free Social Media Marketing Courses?

These courses are ideal for:

  • Marketing Professionals: Individuals looking to improve their social media marketing knowledge and stay up-to-date with the latest tools and techniques.

  • Business Owners: Entrepreneurs who want to leverage social media to grow their businesses and increase customer engagement.

  • Students: Anyone interested in building a digital marketing or social media management career.

  • Beginners: Those new to social media marketing want to learn how to engage an audience and grow a brand effectively.

What Will You Learn in Our Free Social Media Marketing Courses?

In our Social Media Marketing courses, you will learn how to:

  • Develop a social media marketing strategy that aligns with your business goals, whether increasing brand visibility, boosting web traffic, or generating sales.

  • Use tools like Buffer to plan, schedule, and publish content on social media platforms, ensuring consistency and maximizing engagement.

  • Monitor and engage with your audience, using tools to track conversations and respond effectively to feedback and inquiries.

  • Analyze the performance of your social media campaigns, identifying key metrics like reach, engagement, and conversion rates to refine your strategy.

  • Create targeted advertisements that capture your audience’s attention, helping to build brand value and increase conversions.


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Our learners also choose

Learner reviews of the Free Social Media Marketing Courses

Our learners share their experiences of our courses

4.49
70%
20%
6%
1%
2%
Reviewer Profile

5.0

United States
“Growth Through Challenges Faced!”
Engaging content and a supportive teacher enhanced my learning!
Reviewer Profile

5.0

United States
“Learning Details About Social Media Marketing”
I loved the format of the course, and I learned a lot about social media marketing.
Reviewer Profile

5.0

Nigeria
“It Was Informative and I Learned a Lot About Social Media Marketing.”
The breakdown of the topics and subtopics was excellent. It covered things to consider before marketing your products and how to engage your audience in order to earn loyal customers.
Reviewer Profile

5.0

India
“It Was Very Insightful and Helped Me a Lot.”
I liked how the sessions were aligned to help me gain knowledge about this subject.
Reviewer Profile

5.0

India
“It Was a Great and Knowledgeable Experience.”
I have been following Great Learning for a long time, and I have to say that I have increased my knowledge and learned various topics for free.
Reviewer Profile

5.0

India
“The Concise and Nice Course That Was Taught”
It was easy to learn and grasp because of the ease of doing it remotely.
Reviewer Profile

4.0

Nigeria
“It Was Nice and Helpful. Very Understandable”
The course was indeed very interesting, and I learned a lot in 3 hours.
Reviewer Profile

5.0

United States
“Very Educational for Someone Who Doesn't Enjoy Learning”
I thought the detailed presentation was very educational as I don't like to learn through slides and narration.
Reviewer Profile

5.0

United States
“Very Easy to Follow and Enjoyed Listening to Each Video”
Learned a lot about social media marketing. I thought it was explained very well.
Reviewer Profile

5.0

United States
“Very Easy to Learn, the Different Styles Helped a Lot!”
I really enjoyed the way the instructor was clear and to the point. This helped me have the best understanding I could have on this topic.

Frequently Asked Questions

What is social media marketing and how does it work?

Social media marketing is a vertical of Digital Marketing that uses social media platforms to achieve sales, build brand value and increase website traffic. It deals with presenting content in the form of advertisements to attract the customers. 

Can I learn social media marketing online?

Yes, you can learn social media marketing online. Great Learning offers you a platform to learn social media marketing for free online. You will also receive a certificate for the course after the successful completion. 

How do beginners start social media marketing?

To learn social media marketing, start with learning Digital Marketing. It is easier to understand social media marketing once you have a good hold on digital marketing. The techniques are narrowed down from digital marketing to social media marketing.