A data-driven product management course is essential in today’s digital economy, where product decisions must be backed by real insights rather than intuition. But with growing demands in analytics and strategy, how do you stay ahead of the curve?
Want to break into product management or level up with analytics? Great Learning Academy’s Data-Driven Product Management Course is a comprehensive online course for product managers who want to master product strategy, digital design, product analysis, and market analysis.
Data‑Driven Product Management Course
Master product strategy, design, market analysis, and analytics in this hands-on course. Learn with real-world examples and build successful products using Analytics.
Now available as part of Academy Pro—Great Learning’s new all-access subscription plan, this course gives you unlimited access to premium content for just ₹799/month.
Plus, you’ll earn a verified certificate on completion, ideal for boosting your resume and LinkedIn profile.
What Will You Learn in This Product Management Course?
- Fundamentals of Product Management and Analytics
Learn the essential product lifecycle stages and how data influences each decision. Dive into real industry failures and best practices.
- Product Strategy
Set product goals, identify market opportunities, and align them with business objectives to build a long-term vision.
- Digital Product Design
Learn design thinking, market segmentation, JTBD, and product-market fit through interactive tools and real-world scenarios.
- Market Opportunity Analysis and Product Discovery
Spot market gaps, validate new product ideas, and assess demand using trends, user research, and analysis frameworks.
- Product Differentiation and Value Proposition
Explore classic and modern models like PESTEL, SWOT, Ansoff Matrix, and Porter Five Forces to shape product uniqueness.
- Product Analytics using Google Analytics
Learn to track metrics across the user journey—real-time, behavior, conversions—using both GA and Mixpanel dashboards.
Who Should Take This Course?
This online course for product managers is ideal for anyone looking to break into or grow in the field of product management. Whether you’re just starting out or aiming to sharpen your strategic skills, this program offers the depth and flexibility to meet your goals.
- Aspiring product managers: Get your first break in product management with hands-on skills and foundational knowledge.
- Junior PMs looking to level up: Move from tactical execution to strategic leadership with advanced training in product strategy.
- Professionals transitioning from tech, marketing, UX, or analytics: Leverage your existing skills and close the knowledge gaps to become a full-stack product manager.
- Startup founders and entrepreneurs: Validate, prioritize, and launch better products faster, from idea to MVP.
For professionals aiming to deepen their business acumen beyond product-specific skills, the Post-Graduate Program in Management for Executives by Great Lakes Institute of Management is a great complement to this certification.
Executive PG Program in Management (Executive)
Master real-world management skills through hands-on projects and expert-led training designed for future executives.
Key Features & Benefits
- Mentorship from Industry Experts
Learn from a seasoned expert in product management- Milind Kopikare, with global experience, 20 patents, and a proven track record of launching multi-million-dollar products. Milind brings deep expertise in market research and data-driven decision-making.
- Hands-On Projects & Case Studies
Tackle real-world problems with assignments and scenarios drawn from the product industry.
- Self-Paced & Flexible
Learn at your convenience, perfect for working professionals or those with busy schedules.
- Certificate from Great Learning
A verified credential to boost your profile and demonstrate product expertise.
If you’re looking for the best product management course online that blends strategy and AI, this program delivers exactly that.
Why Product Management Skills Matter Today
- Explosive Job Growth: According to LinkedIn, PM roles are among the fastest-growing jobs globally, with 35,000 new listings every week.
- Widespread Adoption & Business Value: Companies with strong PM teams grow nearly 30% faster than those without product leadership.
- Talent Bottleneck & Competition: Despite the high demand, the job market is competitive. For example, in May 2025, only about 22,000 PM roles were open, but over 800,000 professionals were competing for them.
- Strategic Cross-Functionality Required: Modern PMs must bridge engineering, UX, data science, and business. This course builds those core capabilities.
Frequently Asked Questions(FAQs)
- What is the duration of the Great Learning Data-Driven Product Management course?
The course is self-paced and can be completed in a few weeks, depending on your schedule.
- Is this course beginner-friendly?
Yes, the course is suitable for beginners and professionals alike.
- Does it include a certificate?
Yes, you will receive a certificate from Great Learning upon completing the program.
