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Begin your learning experience and become a digital marketer with certificate courses curated to land your dream job.
Skills Covered in this Path
- SEO and SEM
- Content Marketing
- Social Media Marketing
- Automated Marketing
- Affiliate Marketing
- Pay Per Click
- New consumer journey
- Brand
- digital marketing funnel
- Digital Marketing Strategy
- Digital Marketing Basics
- SEO Fundamentals
- On-Page SEO
- Off-Page SEO
- Backlinking Strategies
- Keyword Research
- Keyword Analysis
- SEO Tools (Ahrefs)
- Keyword Explorer
- Keyword Difficulty Analysis
- Search Volume Analysis
- Keyword Idea Generation
- Basics of SEO
- SEO Processes
- SEO Strategies
- Digital Marketing
- Search Engine Marketing
- Google Ads
- SEO
- Google Ads
- Keyword Planning
- Setting up Ad Groups
- Creating the Campaign
- Setting up Custom Audiences
- Targeting
- Creating your Campaign
- Audience Targeting
- Launching Google App Campaign
- Setting up a Discovery Campaign
- Setting up Audiences
- Working on Various Campaign Options
- Launching the Discovery Campaign
- Google Analytics Dashboard
- Campaign Tracking
- Demographic Research
- Behavior Analytics
- User Interaction Trends
- Page Views Analysis
- Session Time Monitoring
- Bounce Rate Analysis
- Custom Reports Creation
- Alerts Setup
- Marketing Campaign Evaluation
- Content Marketing Strategy
- Tools for Content Marketing
- Branding Concepts via Content Marketing
- User Behaviour
- Content Marketing Strategy
- Content Editing
- Influencer Marketing
- Email Marketing
- Strategic Thinking
- Understanding Customer Journey
- Copywriting
- How to get Email Subscribers
- Testing and Delivery of Emails
- Social Media Management
- Developing Marketing Strategies
- Posting and Analysing Content
- Social Media Management Campaign
- Social Media Management tools
- Building Social Media Presence
- LinkedIn Marketing
- Increasing reach
- Expertise in LinkedIn Analytics
- Effective Audience Targeting
- Effective Content Sharing
- LinkedIn Analytics
- YouTube SEO
- YouTube Marketing Tools
- Instagram Marketing
- Account Setup
- Instagram Features
- Instagram Marketing Strategies
- Building Niche Audience
- Analysis of Competition
- Instagram Editing Tools
- Campaign Dashboard
- Optimizing the Campaign
- Search Engine Marketing
- Search Engine Optimization
- YouTube marketing
- Video marketing skills
- Nature of Disruption
- Digital Pioneers
- Barriers to Disruption
- Essential Skills required for Digital Leaders
- Artificial Intelligence Fundamentals
- Digital Marketing Fundamentals
- AI-Powered Digital Marketing
- Search Engine Optimization with AI (Google RankBrain)
- Chatbot Development for Marketing
- Voice Assistants in Marketing (Alexa)
- AI-Powered Website Builder