Market Basket Analysis
Enrol in this free Market Basket Analysis course to enrich your knowledge of various concepts in prediction. Learn to solve the rules of market basket analysis using run the apriori algorithm for real-time problems.
What you learn in Market Basket Analysis ?
About this Free Certificate Course
This "Market Basket Analysis" tutorial provides a comprehensive understanding of all the key concepts. Market Basket Analysis (MBA) is a tool used in business intelligence to forecast customers' future purchase decisions by analyzing their buying behaviour and preferences.
The course walks you through the process of implementing an MBA step-by-step, including how to prepare the data and run the apriori algorithm to produce market basket analysis rules. If you're interested in gaining a complete understanding of the topic, simply watch the tutorial to the end.
With the completion of this self-paced Market Basket Analysis course, you will be ready to start your Data Science career by enrolling in a professional Post Graduate certificate program and joining millions of other learners to deepen your understanding of various concepts in the field.
Course Outline
This module covers the use of Data Mining to analyze customer data and identify target customers. You will be introduced to Market Basket Analysis and its applications and will receive a summary of the Apriori algorithm.
This module helps you understand the planning of sales prediction using time series, ARIMA model explanation, real-time prediction examples such as Samsung tv, whirlpool fridge, and analysis of sales prediction.
This module covers the problem statement of a personal insurance prediction using text analytics and gives you the solution using the different architectural models like vector space model ( VSM), and latent semantic analysis ( LSA) model.
This module helps you further understand the in-depth analysis of the vector space model and latent semantic analysis model with evaluation and results.
This module gives you an overview of sentimental analysis using NLTK python by taking touch skin healthcare mobile applications as an example. It also covers the training model and classifier model concepts in detail.
Our course instructor
Mr. Bharani Akella
Data Scientist
With this course, you get
Free lifetime access
Learn anytime, anywhere
Completion Certificate
Stand out to your professional network
2.0 Hours
of self-paced video lectures
Frequently Asked Questions
What are the prerequisites required to learn this Market Basket Analysis course?
There are no prerequisites required to learn this Market Basket Analysis course. Any data science enthusiast can enroll in this course.
How long does it take to complete this free Market Basket Analysis course?
This course contains 2 hours of video content, which you can study at your own pace.
What are my next learning options after this Market Basket Analysis course?
To understand concepts in-depth, enrol in the data science course and upskill.
Is it worth learning Market Basket Analysis?
Yes, learning Market Basket Analysis can be a valuable asset for individuals and businesses in various industries. Market Basket Analysis provides valuable insights into consumer behaviour and purchasing patterns, which can be used to inform business decisions in areas such as product placement, inventory management, and promotional strategies. This knowledge can be applied to a variety of industries, including retail, sales, marketing, and more. Additionally, the demand for data-driven decision-making continues to increase, making knowledge of Market Basket Analysis a valuable skill in today's job market. Whether you're looking to advance your career or to benefit your business, learning Market Basket Analysis can be a valuable investment.
Why is market basket analysis so popular?
The combination of its ease of use, data availability, actionable insights, cost-effectiveness, versatility, and potential to improve customer experiences, has made Market Basket Analysis a popular tool among businesses.
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