The importance of Design Thinking has increased with the rise of consumer demands. Design Thinking aims to deliver innovative solutions by creating valuable products that meet the unexpressed needs of the modern customer. Read Ekta’s story and how Stanford’s Design Thinking Program helped transform her career.
Can you tell us about your background and work experience?
After I completed my Computer Engineering, I was working as a developer. I did my MBA from Great Lakes and have been working as a product manager for about 9 years now. Overall, I have 13 years of work experience. Earlier, I was working at ADP and have recently moved to Mind Body.
Why did you choose Great Learning?
My husband and I are both alumni of Great Lakes. One reason for selecting Great Learning is its association with Great Lakes. My husband told me about the Design Thinking course and persuaded me to take it up. He felt that it would help me grow in my career and reach greater heights. Another factor I considered was that the course was delivered by Stanford.
Why did you feel the need to upskill?
I feel that in today’s business world, it is extremely important to stay updated. Technology is changing at a rapid pace, the methodology being used is continuously changing and if we don’t adapt to these changes, we will become obsolete in our practices. Design Thinking calls for understanding customers, and the difference between their needs and wants. Upskilling was actually on my mind for a long time, I decided to follow through and I’m glad I did! In the future I see myself becoming a facilitator and this was the first step towards it.
What are your views on the program curriculum, did it make you industry-ready?
I feel the curriculum is a little fast-paced but it is extremely comprehensive. A simple topic such as writing an email from a user’s perspective has been taught in detail. Earlier, I used to present a very generic solution to problems but have now understood a more detailed method to do so. We had very interesting brainstorming sessions. It wasn’t only about generating ideas but we also discussed how to implement the ideas and the applications. Overall, I felt the course was structured well and helped me transition into my career by becoming industry-ready.
What did you think of the mentorship provided?
The mentors were really helpful. Initially, I thought that since there are so many students, I might not receive personalised feedback. I was proved wrong. Each project and doubt was attended to by the mentors and personalised feedback was given to me. The program mentors would research and get back to me even after their time frame was completed. This was helpful!
Do you have any advice for future aspirants of Stanford Executive Education’s Design Thinking?
If you decide to take up this program, I’d say that it’s relevant to any industry you may be working in. It will be very helpful since it shows you a systematic way of solving problems, be it for a product or a service. Design Thinking is a good practice to implement in your work and I’d suggest you take it up.6