Discover the Duke Chief Marketing Officer Program at our exclusive Live Information session.
Faculty members Dr. Keisha Cutright and Dr. Richard Freishtat from Duke University’s Fuqua School of Business will provide an in-depth look at the program, covering its immersive learning experience, curriculum content, and who will benefit from it.
This session will help you understand how the curriculum blends academic insight with real-world application and gives you the tools to move beyond tactical execution and onto enterprise-wide influence. This webinar also offers the chance to pose questions to the program’s faculty and explore how this program can prepare you to lead in the new era of marketing.
Agenda for the session
- Learning journey and curriculum
- Networking and career application
- Measurable outcomes
- Q&A session
About Speakers
Dr. Keisha Cutright
Professor of Marketing
Dr. Keisha Cutright specializes in the psychological foundations of consumer behavior. Her research investigates how factors such as personal control, religion, and self-care shape consumer decision-making, brand engagement, and overall well-being. Her work bridges academic insight with practical relevance, offering valuable implications for brand-building and customer-centric strategy.
Dr. Richard Freishtat
Associate Dean, Executive Education
Dr. Richard Freishtat leads all aspects of the Executive Education portfolio including strategy, business development, finance, curriculum, and program delivery focused on making a positive impact through the cutting-edge work of faculty. He has been a faculty member in Executive Education designing and delivering communications and leadership programs since 2013 to thousands of executives across the globe from start-ups to Fortune 50 companies.