Free Product Management Course
Product Management
4.59
Beginner level
3.75 learning hrs
Learn the fundamentals of Product Management and its role in achieving company goals. Enroll in our free course to explore how the Product Life Cycle, Marketing Mix, and leadership contribute to driving business success.
Modules updated 07/2025
About this course
Start your path to mastering product management with this free course, designed to cover the entire spectrum from product life cycle and lean manufacturing to product leadership and innovation.
This free product management course will help you understand the product management process deeply, learn effective product development, launch, and maintenance strategies, and enhance your skills through practical examples, case studies, and real-world scenarios.
Concepts Covered in this Course
- Mastery of the Product Life Cycle: Understand each stage, from ideation and development to launch, growth, and maintenance.
- Crafting Effective Product Strategies: Learn to define your target audience, identify market needs, and develop winning product roadmaps.
- Marketing Mix Magic: Master the art of leveraging the 4Ps of marketing – product, price, place, and promotion – to drive success.
- Unleashing Design Thinking: Discover user-centered design principles to create products that resonate with your audience.
- Leadership Like a Pro: Grasp the nuances of product leadership, including team building, stakeholder management, and decision-making.
- Innovation at its Core: Cultivate an innovative mindset to generate groundbreaking ideas and stay ahead of the curve.
- Decoding the Product Manager: Dive deep into the diverse roles and responsibilities of a product manager.
- Leaning In: Optimize your process with lean manufacturing principles for efficient product development and delivery.
By the end of the course, you'll have the skills and knowledge necessary to successfully manage products and lead teams. Additionally, you will receive a certificate of completion, marking your achievement and readiness to succeed as a product manager.
If you want to learn further, join the Best Product Management course and build a rewarding career in Product Management.
Course outline
What is Product Management?
In this module, you will come across the literal meaning of Product Management. Know why it is important to have a complete idea of the product to achieve the company’s goals.
Benefits of Product Management
Here, you will come across the benefits of Product Management in a company. Learn how using Product Management may reduce a company's extra expenses while also allowing it to flourish.
Product Life Cycle
Just like a human being's life cycle, every product goes through a phase, and this is collectively understood as a Product Life Cycle. In this module, become familiar with the different phases of a Product Life Cycle, which are Introduction, Growth, Maturity, and Decline.
Marketing Mix
In this module, understand the four elements of the marketing mix that helps in developing a comprehensive marketing plan. One by one, get introduced to each element, Product, Price, Promotion, and Place with the help of examples.
Product Management Strategy
Acquire knowledge of the points which are to be considered while developing a Product Management strategy. This module will explain what Product Management strategy is and why it is important to be developed by the business for a successful product life cycle.
Get access to the complete curriculum once you enroll in the course
4.59
Frequently Asked Questions
Will I receive a certificate upon completing this free course?
Is this course free?
What does a product manager do?
A product manager is responsible for the strategy, development, and success of a product. They identify market needs, prioritize features, and work with cross-functional teams to bring the product to market.
What is the concept of product management?
Product management is the process of defining, developing, and delivering a product that meets customer needs and aligns with business goals.
What are the 3 major areas of product management?
The three major areas of product management are: (1) Strategy, (2) Development, and (3) Launch & Post-launch.
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