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The effective communication course seeks to equip learners with public speaking and presentation skills. It focuses on helping learners refine their communication skills to express their thoughts and ideas with clarity and impact. They will sharpen their interpersonal skills in both oral and written communication to think critically, develop structured content and present effectively. The course also tries to further strengthen skills in creating effective documents that may be read in absentia, such as reports and proposals.

As an introductory course, marketing management will highlight the role of marketing in today’s organizations. It demonstrates how marketing is leveraged to achieve corporate objectives by analyzing market environments, consumer behavior and segmentation, targeting, and positioning strategies. This course embarks on the task of building value propositions around the marketing mix elements of product, price, place, and promotion. The focus is on how these elements converge in the evolution and design of marketing strategies aimed at creating a competitive advantage for the marketer, including an examination of digital and service marketing strategies.

Problems in business contain significant quantitative elements in the form of facts and figures. Managers must conduct data analysis and interpretation for effective decision-making. In this context, preparing quantitative arguments to justify decisions is crucial. This course focuses on statistical methods to accomplish this. Learners learn to collect, analyze, and interpret data accurately. Through datasets and case studies, the process of deriving meaningful insights from data and presenting it visually to others is demonstrated. The course introduces concepts and methods of statistics, including variability, randomness, and distributions.

This social science course provides the student with the tools to understand and evaluate individual, group, and organizational processes. The learners will also gain an appreciation of the relevance of the study of organizational behavior to the practice of human resource management. This course will help them develop an understanding of how and why people behave in an organization, and emphasize the manager’s role in nurturing and maintaining positive and successful organizational behavior within their department, division, or organization.

This course fosters a robust conceptual grasp of financial statements and diverse cost management approaches, enabling learners to enhance business decisions. Topics covered include accounting basics, financial statement types and applications, consolidated financial statements, various financial analysis techniques, ratio analysis for performance evaluation, real-life standardized financial statement analysis, and industry-specific examples. Learners delve into cost components, their significance, informed costing and managerial decisions, budgeting components, operational control tools, and strategic cost management. Through a comprehensive curriculum, learners acquire a profound understanding of financial aspects and cost management strategies, empowering them to make informed and effective business choices.

This course focuses on cultivating a robust conceptual grasp of strategy management for adept business decision-making. It covers the strategic management process, adapting to changing business environments, fundamental principles, and tools. Learners analyze real-world strategy creation and implementation experiences, competition using internal and external analyses, case comprehension and presentation, strategic company analysis, and defending organizational strategic positions. Upon completion, learners gain comprehensive insights into strategic management’s intricacies, equipping them to navigate complex business landscapes effectively and make informed strategic decisions.

This course equips learners with a robust grasp of economic theory and decision science tools to tackle intricate business choices within functional domains like marketing, finance, and human resources. Learners will delve into factors shaping demand and supply, comprehend consumer behavior’s utility maximization, optimize production within input limitations, assess cost dynamics over time, and discern firm pricing and production decisions amid competition. The curriculum covers key economic indicators, the money flow cycle, and GDP drivers: private consumption, investments, and government spending. Additionally, learners will grasp the utilization of fiscal and monetary instruments to stimulate economies and the factors steering a nation’s external transactions.

This course focuses on cultivating a robust grasp of operations and supply chain management for adept business decision-making. It covers India’s GDP impact, operations management’s relevance, operational strategies, capacity planning, layout, and scheduling. Additionally, it delves into supply chain management essentials, evolution, demand forecasting techniques, procurement, sourcing, inventory management, logistics management’s significance, supply chain drivers, performance measurement, and recent trends. Learners will comprehend these aspects to navigate complex business challenges effectively. Through this comprehensive curriculum, learners will emerge equipped with a thorough understanding of operations and supply chain management and its pivotal role in modern business landscapes.

This course provides a comprehensive understanding of business finance, focusing on effective decision-making. It covers financial tools, capital budgeting, NPV, IRR, cash flow estimation, working capital, expected returns, security markets, capital structure, dividends, project financing, and company valuation. Learners acquire skills to evaluate finance options, make astute capital decisions, calculate present value, and analyze investment returns. They explore securities sales, debentures, institutional roles, and capital structure determinants. The curriculum delves into dividend policies, project financing techniques, and methods for valuing companies. Upon completion, learners will have a robust knowledge of financial aspects crucial for strategic business choices.

This course caters to individuals aiming to cultivate entrepreneurial skills and business acumen. It teaches problem framing, solution crafting, and idea transformation into a viable business foundation. Learners gain tools for successful business initiation and growth, learning via case study immersion. Fostering an entrepreneurial mindset, the curriculum emphasizes entrepreneurship’s global economic impact. Specific objectives include grasping business setup, creating a comprehensive business plan from the model canvas, understanding value dynamics in the modern economy, and mastering startup launch processes, from ideation to market entry, potential exit, or IPO. Upon completion, learners will have a robust entrepreneurial toolkit and operational knowledge.

This course is designed to cultivate a strong proficiency in data visualization, focusing on several key objectives. Learners will gain an in-depth understanding of how the brain perceives data and derives insights from it. They will learn to identify meaningful visual characteristics within datasets and make informed choices about appropriate display mechanisms to effectively communicate data. Moreover, the course will empower learners to transform raw data into actionable information that can guide decision-making. Practical application of Tableau software will be a central component, allowing learners to solve real-world business problems using their newly-learnt skills. This comprehensive curriculum aims to enhance learners’ ability to interpret data perceptively, communicate effectively through visualization, and harness data for practical decision-making across diverse industries.

Learners perform basic operations related to data analysis, learn how to read, explore and visualize data and work with data frames and different Pandas Libraries. They will be able to recognize why time series data requires special techniques for analysis. They will describe the components of a time series, identify and estimate these components, and learn to apply simple methods for time series forecasting.

This course empowers learners to navigate the intricacies of machine learning through a comprehensive and application-driven approach. Experience a practical, hands-on course centered around applying machine learning using KNIME. Gain proficiency in constructing and interpreting diverse machine learning models. Explore key concepts, build models within KNIME, tackle regression and classification challenges, grasp both parametric and non-parametric algorithms, delve into clustering and association rules, text mining intricacies, and master model validation techniques.

Learners will be exposed to end-to-end problem solving using a combination of tools and techniques in analytics and learn the practical implementation of various analytical techniques, while choosing the one which gives the most appropriate results for decision-making in business. They will understand the trade-offs that need to be made when solving a problem in real life. Additionally, they will develop better presentation and report writing skills.

This course is a comprehensive overview of the legal environment of business. Learners understand the basics of American and International law. Topics include constitutional and administrative law, contracts, commercial transactions, employment law and other governmental regulations, environmental protection and property. Learners will also discuss the formation of business organizations for conducting both domestic and international business.

Successful firms prepare for adversity by being proactive and flexible in the face of a crisis. This course introduces scholars to the importance of building resiliency, methodology, and business readiness into today’s modern organizations. Emphasis is placed on the need to anticipate, prepare for, react to, and adapt to both sudden and incremental changes. Leaders must be equipped to resist failure while simultaneously positioning their organization to respond strategically and methodically to disruptions or disasters.

PART II: ORGANIZATIONAL RESILIENCE FRAMEWORK Organizational resilience prepares the enterprise to endure difficult or challenging times. Leadership is integral in ensuring a company’s resilience because ultimately, responsibility falls squarely on the shoulders of the leader. Flexibility, integrity, problem solving, crisis management, and identifying opportunities fall squarely on the humans within the organization and the individual(s) who lead them. PRINCIPLES OF DATA ANALYTICS This course provides an overview of the knowledge that learners after successfully completing the MSDA degree curriculum. Each weekly session’s materials focus on one aspect of data analytics. The course acts as a roadmap with respect to an overview of the data analytic skill sets that learners need to earn an MBA degree. PRESCRIPTIVE ANALYTICS This course exposes the student to prescriptive analytics. It is used as a method in identifying competitive advantages in the enterprise by identifying the optimal solution. The learners will learn how prescriptive analytics is used in Business Analytics and decision-making. They will explore optimal decision-making models to identify optimal solutions. Topics such as simulation modeling and multi-criteria decision-making are introduced. They will also work on transforming findings into actionable next steps in effective decision-making using prescriptive analytic techniques.

PART II: ORGANIZATIONAL RESILIENCE FRAMEWORK Organizational resilience prepares the enterprise to endure difficult or challenging times. Leadership is integral in ensuring a company’s resilience because ultimately, responsibility falls squarely on the shoulders of the leader. Flexibility, integrity, problem solving, crisis management, and identifying opportunities fall squarely on the humans within the organization and the individual(s) who lead them.   FUNDAMENTALS OF CYBERSECURITY An exploration of the components of a comprehensive information systems security infrastructure. These include critical areas such as planning and administration of security, the security program, access control and network security measures, Internet and e-commerce security issues, physical protection of computing facilities, and the legal and regulatory aspects of information security. Learners will learn how to protect an organization from computer crime and potentially malicious behavior, and to ensure confidentiality, availability and data integrity through several hands-on case studies. Learners will review the eight domains of ISC2 CISSP.   GOVERNANCE, RISK AND COMPLIANCE This course examines the triad of Governance, Risk and Compliance (GRC) as an essential framework for the management of information technology with business. Governance describes the overall management approach through which senior executives direct and control the entire organization. IT governance is part of overall governance and focused on the best use of technology to support business goals. Risk management comprises a set of processes, tools and techniques to assist the organization in identifying and prioritizing its key assets, identifying risks, qualitatively and quantitatively assessing those risks, and determining mitigation strategies. Compliance refers to the responsibility of organizations and their technology departments to comply with internal and external requirements.

• Research Methods: Introduction and Scope • Qualitative and Exploratory Research Methods • Quantitative Research Methods I: Data Management and Non-experimental • Quantitative Research Methods II: Experimental and Statistical

• Doctoral Residency I • Doctoral Residency II • Doctoral Residency III

• Dissertation I - Chapter 1 • Dissertation II – Chapter 2 • Dissertation III – Chapter 3 • Dissertation IV- Chapter 4 • Dissertation V – Chapter 5