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Management

Community Manager

Community Manager

Community managers are responsible for managing campaigns on various platforms across social media and ensuring these campaigns satisfy the demand for the respective marketing strategies. They improve the connection between the brand and its target audience by publishing consumer-friendly content. They develop various pipelines and implement strategies to bring in new followers and retain the old followers to increase organic and paid engagement. They are responsible for keeping the company relevant by delivering the current needs of their respective market. They play a major role in building relationships with the targeted audience by building an online presence and a strong and loyal community.

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Skills Covered in this Path

SEO and SEM
Content Marketing
Social Media Marketing
Automated Marketing
Affiliate Marketing
Pay Per Click
Public Relations
YouTube Marketing
Digital Marketing
Analytics Skills
Critical Thinking
SEO
Google SEO
YouTube SEO
Digital Marketing
Search Engine Marketing
Google Ads
SEO
Google Ads
Keyword Planning
Setting up Ad Groups
Creating the Campaign
Setting up Custom Audiences
Targeting
Creating your Campaign
Audience Targeting
Launching Google App Campaign
Setting up a Discovery Campaign
Setting up Audiences
Working on Various Campaign Options
Launching the Discovery Campaign
Introduction to Google Analytics Dashboard
Detailed Overview of Dashboard
Launching a Campaign
Campaign Tracking
Social Media Marketing
Formulating strategies
Planning
Publishing
and Monitoring campaigns
Social Media Analytics
Social Media Advertisement
Creating Personalized Experience
Building Community for the audience
Cross channel campaigns
Storytelling
Employ
Social Media Management
Developing Marketing Strategies
Creating
Posting and Analysing Content
Social Media Management Campaign
Social Media Management tools
Building Social Media Presence
LinkedIn Marketing
Increasing reach
Expertise in LinkedIn Analytics
Effective Audience Targeting
Effective Content Sharing
LinkedIn Analytics
YouTube SEO
YouTube Marketing Tools
Instagram Marketing
Account Setup
Instagram Features
Instagram Marketing Strategies
Building Niche Audience
Analysis of Competition
Instagram Editing Tools
Campaign Dashboard
Optimizing the Campaign
Search Engine Marketing
Search Engine Optimization
YouTube marketing
Video marketing skills
Slide Master
Creating Basic Animations
Using Animated Templates
SmartArt
Excel Data Dump
Charts
Cell Referencing
Tables and Borders in Excel
Date and Time in Excel
Sorting and Filtering
If-Else condition
General functions in Descriptive Analysis

Free Courses

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Introduction to Digital Marketing

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3

Search Engine Marketing

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Can Great Learning Academy courses help your career? Our learners tell us how.

The AI for Leaders program was thoughtfully designed to include a high level of exposure to experts practicing in the field. Each topic was covered in enough detail to build a solid knowledge base.

Chris Hegeman

Director of Marketing Analytics & Business Intelligence- Embedded Technology/ IoT

Dell, Inc, US

The learning experience was very enriching and the mentors and advisors were very supportive all along. I'm extremely glad I signed up for the program. I definitely got what I wanted from the program and strongly recommend it.

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Data Solution Integration Advisor

ExxonMobil, US

I found the Data science program to have the perfect combination of relevant content, flexibility, academic rigor, and practical content that allowed me to immediately put all into practice at work.

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VMWARE, US

The AI for Leaders program has been a great learning experience with right levels of depth and breadth across the subject. It is a well administered program which enhanced my learning experience.

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Charles Schwab & Co. In, US

I believe the AIML course is of high-quality, and all the instructors are highly prepared in every topic. I also believe our Mentor is doing a fantastic job every week, and his personal insights and additions to the materials are very valuable.

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Global Category Manager

Materion Corporation,US

The data science journey was full of intense learning, but the best experience I have had. I would be willing to do it over and over again. I will highly recommend it. Thank you The University of Texas and Great Learning!

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CMT Limited UK

The program was flexible and increased my understanding of AI and the processes for integrating it into business. I would highly recommend this program to business professionals who want to understand AI and its applicability in projects better.

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Defense Research Analyst-Associate, Booz Allen Hamilton (United States)

Booz Allen, US

The AIML program has given me solid foundational knowledge around Python, AI, and ML. The program content was very well-curated, and it covered the right things in the right depth for a program like this.

Pertuso Dryonis

Sr. Advisor Applied Data Analytics, Hess Corporation (United States))

Hess, US

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Frequently Asked Questions

What do you need to become a Community Manager?

Community managers develop and maintain the connections between the company and its audience. They become the voice of the business through content distribution, community support, digital engagement, and a lot more.

But how to become a community manager? You will need the following for the same:

Enroll for a Bachelor's degree: A minimum of a bachelor's degree is required in a relevant field like Digital Marketing, Communication, Journalism, etc., to set yourself well in the community manager career path. Consider taking a digital marketing course to have a 360-degree outlook of being a community manager.
Get familiar with Digital Marketing and Sales: Once you are familiar with Sales and Digital Marketing tools, employers will offer abundant employment opportunities to you. The relevant job experience counts when you choose such a career path.
Showcase your communication skills: The role of a community manager requires learning strong communication skills that you can develop and showcase through blogs, social media posts, email campaigns, etc.
A well-designed resume: Your resume becomes your voice when you apply for jobs. Build a strong resume that shows your experience and interests in the relevant industry.

What skills you will gain after completing the Community Manager course?

Community Management is not only about managing the company's social media accounts. It requires possessing a few skills and attributes that you can gain after completing the Community Management course.

These are some essential community manager skills:

Being organized: The Community Manage course will teach you the importance of planning and developing the strategies to implement them on various platforms. Learn content development, post exciting posts, and conduct webinars.
Learn time management skills: Being organized requires strict time management so that one can adhere to the deadlines.
Communication skills: Community management requires robust communication skills. Learn to comment, answer and respond to convey desired messages.
Creativity: Learn to be creative with your communication with the audience. Try new and creative infographics, videos, stories, and a lot more that you will learn in the course.
Content curation: You will learn to generate high-quality content and its importance for engaging well with the audience.
Analytical skills: After completing the course, learn to analyze the content published on numerous platforms and their performance to engage better with the audience.
Flexibility and Patience: Gain a quality of being patient even in adverse conditions. You will learn to be flexible with every situation.

What are the requirements to become a Community Manager?

To become a Community Manager, the essential requirement is familiarity with communication, social media, public relations, and a minimal bachelor's degree. Below are the given requirements to become a community manager:

Education: A Minimum of a Bachelor's degree is required to become a Community Manager. A degree in English, communication, marketing, or similar fields will be advantageous.
Certificates: A few industry-standard certifications will help a candidate increase employment opportunities. Certificates for skill-building should be considered for a Community Manager's job.
Communication and other skills: The candidates should have skills like Communication, Project Management, Time Management, Content curation, writing, and interpersonal skills, etc.
Work experience: To become a community manager, a candidate with proven work experience in a similar role will get an advantage over other candidates.

How long does it take to become a Community Manager after 12th?

To become a community manager, you will need a minimum of a Bachelor's degree in the relevant fields like journalism, marketing, etc., after the 12th. After passing 12th, it will take a minimum of 3 years to become a community manager.

Some companies may offer their Community Management programs to train their employees, but most companies usually prefer a graduate in the relevant fields. If you get training in Community Management, it will help you get better employment opportunities than others. Consider taking a few courses that provides an add on to your resume when you apply for a Community Manager’s job role.

Is Community Manager a good career?

A community Manager career path is good in terms of growth when you are well-equipped with the latest trends, skills, and knowledge. As per a survey conducted on more than 500 community builders, 67% of the companies hire at least 2 full-time community team members, and this number is 57% more than in 2020. This growth in the community manager's career path is incredible. However, one has to specialize in functional roles like Community Engagement, Community operations, Support roles, and more to succeed in their career path.

An aspirant has to obtain education in the disciplines like marketing, organization, production, etc., to become more effective at their jobs. Pursue education, acquire experience and become a thriving community manager.

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Community Manager

Premium Degree & Certificate Programs

Start your journey for free

1

Introduction to Digital Marketing

2

SEO for Beginners

3

Search Engine Marketing

4

Google Search Campaign

5

Google Video Campaign

6

Google Display Campaign

7

Google App Campaign

8

Google Discovery Campaign

9

Google Analytics

10

Social Media Marketing

11

Social Media Management

12

LinkedIn Marketing

13

YouTube Marketing

14

Instagram Marketing Fundamentals

15

Facebook Business Manager

16

Internet Marketing

17

Video Marketing

1

PowerPoint for Beginners

2

Excel for Beginners

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