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Free SEO Course with Certificate

Name: SEO for Beginners
Rating: 4.4 (7457 reviews)

SEO for Beginners

4.4 Beginner level 1.5 learning hrs 134.3K+ Learners

Learn the basics of SEO, search engine optimization, and content optimization to increase organic traffic and visibility of the site. This Free SEO Course with certificate will help you develop a solid search marketing background.

Instructor:

Mr. Vishal Padghan

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Skills you will gain

Digital Marketing Basics

SEO Fundamentals

On-Page SEO

Off-Page SEO

Backlinking Strategies

Keyword Research

+6 More

Key Highlights

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About this course

This free SEO for Beginners course is the perfect starting point to learn how Search Engine Optimization works and why it matters for building an online presence. You will learn the fundamentals of SEO, learn the various types, and take simple steps to increase visibility in search results.

You will also develop useful skills such as how to find the right keywords, optimize content and how search engines crawl, index, and rank web pages. By the end, you are not only knowledgeable about the methods of SEO but also have a certification that proves you have mastered them. To go a bit deeper, take a look at our PG Digital Marketing Course.

Stand out with an industry-recognized certificate

Start learning

10,000+ certificates claimed, get yours today!

Get noticed by top recruiters

Share on professional channels

Globally recognised

Land your dream job

Course outline

Definition and Scope of Digital Marketing

Define Digital Marketing as the promotion of brands to connect with potential customers using the internet and digital communication. Encompass web, mobile, social, and email platforms as critical components of the modern digital era.

The Shift to Digital: Marketing Evolution and ROI

Analyze the historical transition from traditional outbound marketing (print, broadcast) to Digital Marketing. Understand core advantages, including granular audience targeting, real-time analytics, and measurable Return on Investment (ROI).

The Digital Marketing Ecosystem: Channels and Strategies

Classify the core channels of the Digital Marketing ecosystem. Differentiate between inbound tactics (Content, SEO), paid acquisition (SEM, PPC, Display Ads), and relationship-driven channels (Email Marketing, Affiliate networks).

What is SEO?

SEO is the practice of increasing the quality of organic traffic. In this module, you will understand the meaning of SEO, and how SEO is important in bringing organic traffic to your website.

Why SEO?

This module on “WhySEO?" will help you to understand the importance of SEO such as competitors' research, Keyword analysis, and link-building process for your website/business growth.

Types of SEO

In this module, you will come across the different aspects of SEO, such as On-Page, Off-Page, and Technical SEO. You will also learn how and why these aspects of SEO are important in bringing up your online presence.

Demo - SEO for Google

This demo class will cover the essential Google SEO terms that help in the growth of your website.

Demo - SEO for YouTube

This demo class will cover the essential Youtube SEO terms that help in the growth of your business’s YouTube channel.

Get access to the complete curriculum once you enroll in the course

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SEO for Beginners

4.4

1.5 Hours

Beginner

134.3K+ learners enrolled so far

Get free course content

Master in-demand skills & tools

Test your skills with quizzes

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Mastering Digital Marketing

2 projects 9.5 hrs video content

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Trusted by 10 Million+ Learners globally

4.6

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Learner reviews of the Free Courses

4.4

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21%

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Anukul Malethia

5.0

★★★★ ★

India

“Exploring the World of SEO with Great Learning”

A comprehensive journey into Search Engine Optimization, Keyword Research, On-Page and Off-Page Strategies, Technical SEO, and Analytics, empowering skills for enhanced online visibility and traffic generation. This course equips learners with essential tools and techniques to master search engine rankings, optimize website performance, and understand algorithm changes, fostering critical thinking and adaptability in the dynamic landscape of digital marketing. Prepare to unlock the potential of SEO to drive growth and success in any online venture.

Subhani Malik

5.0

★★★★ ★

“Exceptional Experience with Great Learning's Digital Marketing Course”

Completing the SEO course on Great Learning was an insightful experience. The curriculum covered essential SEO strategies, from keyword research to on-page optimization, and introduced advanced techniques like link building and analytics. Practical assignments solidified my understanding, equipping me with the skills to drive organic traffic and improve search rankings.

Mohseen Bin Mohammed

5.0

★★★★ ★

Saudi Arabia

“Comprehensive Curriculum, Practical Examples, Excellent Skill-Building, and Knowledgeable Instructors”

The well-organized topics and practical examples made learning engaging and effective.

Dzenan Brigic

5.0

★★★★ ★

“Informative Session on Digital Marketing Fundamentals”

I liked the clear breakdown of complex topics such as digital marketing strategies, SEO, and user engagement. The speaker did an excellent job of making the information accessible and actionable, with practical tips on how to implement these strategies effectively. The focus on real-world applications, like improving user experience and understanding the competitive landscape, made the content even more valuable.

Mohammad Daniyaal

5.0

★★★★ ★

India

“The Course Provided an In-Depth Understanding of How to Craft Effective SEO Plans”

I found the SEO course to be highly informative and well-structured. The content was comprehensive, covering all essential aspects like keyword research, on-page and off-page SEO, and technical optimization.

Kabir -

5.0

★★★★ ★

India

“Course Structure and Content”

The course is well-structured, divided into manageable modules that cover everything from basic SEO concepts to advanced strategies. It starts with an overview of how search engines work, progresses into on-page and off-page optimization, and wraps up with technical SEO and analytics.

Mohammad Sanwar Hossain

5.0

★★★★ ★

“Course Overview, Skills Acquired, Practical Project, Impact on Career and Certification”

During the course, I learned essential SEO strategies like optimizing content for search engines, using tools like Google Search Console and SEMrush, and improving website ranking organically.

Sapana Thapa

4.0

★★★ ★ ☆

“A Beginner's Guide to SEO Fundamentals”

I am glad to learn about SEO and the importance of SEO in driving organic traffic to websites, understanding how search engines like Google rank websites, and On-Page & Off-Page SEO.

Md Shahzad Quamar

5.0

★★★★ ★

India

“Highly Insightful and Practical Digital Marketing Learning Experience”

The modules covered essential topics like SEO, social media strategy, and analytics, providing a solid foundation. Hands-on exercises helped reinforce concepts, making it easier to apply strategies in real-world scenarios. Overall, it was a valuable and engaging program.

Mohamed I. Sesay

4.0

★★★ ★ ☆

“The Clarity and Depth of the Course is Exceptional”

It is a well-thought-out webinar and I am impressed by its depth. The course clarity led to an immersive experience throughout the video.

Our course instructor

Mr. Vishal Padghan

Digital Marketing Expert

1.4M+ Learners

71 Courses

Vishal has 3+ years of experience in the field of Data Science, Digital Marketing and Cloud Computing. He has expertise in Cloud platforms Like AWS, Azure and has exposure to Paid Marketing, Organic Marketing and Content. He has been in the Digital space from the last 3 years and also, he has been involved in teaching numerous classes for Digital Marketing and Cloud Computing

Frequently Asked Questions

Will I receive a certificate upon completing this free course?

Yes, upon successful completion of the course and payment of the certificate fee, you will receive a completion certificate that you can add to your resume.

Is this course free?

Yes, you may enroll in the course and access the course content for free. However, if you wish to obtain a certificate upon completion, a non-refundable fee is applicable.

What is SEO, and why is it important?

SEO, or Search Engine Optimization, is the practice of optimizing websites to rank higher in search engine results. It's important because it helps increase organic (non-paid) traffic to your website, improving visibility and potentially attracting more customers.

Who is the SEO for Beginners course designed for?

The SEO for Beginners course is designed for individuals who are new to SEO and want to learn the fundamentals of optimizing websites for search engines.

Do I need any prior knowledge or experience in SEO to enroll in this course?

No, this course is designed for beginners, and no prior knowledge of SEO is required. It starts with the basics and gradually builds your understanding.

What topics are covered in this course?

This course covers a range of topics, including keyword research, on-page SEO, off-page SEO, technical SEO, SEO tools, and best practices for optimizing websites.

Is the SEO for Beginners course a certification course?

This SEO for Beginners course earns you a certificate of completion, not a professional certification.

Will I receive a certification upon completing the course?

Yes, upon completion of the course and quiz, you will receive an SEO Certificate, which can be a valuable addition to your resume.

Are there any assignments or quizzes in this course?

Yes, this course includes assignments and quizzes to help you solidify your understanding of the SEO concepts covered.

How can I apply the knowledge gained from this course to improve my website's SEO?

You can apply the knowledge gained by implementing SEO best practices on your website, conducting keyword research, optimizing content, and monitoring your site's performance using SEO tools.

Will this course cover the latest SEO trends and updates?

Yes, this course is updated regularly to reflect the latest industry trends and algorithm updates. We'll keep you on top of best practices to ensure your SEO strategy remains effective.

Will I have lifetime access to the free course?

Yes, you will have lifetime access to this free SEO course.