AI For Business Course
AI for Business Innovation: From GenAI to POCs
Study the ways AI can transform business using machine learning, NLP, and computer vision tools and techniques. Enroll in our AI for business course and work directly with KNIME and develop AI solutions to real-life scenarios
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Course outline
Industry focussed curriculum designed by experts
Introduction to AI
4 items
0.54 hr
- Overview of AI
- Deep Learning Terminologies
- Machine Learning Terminologies
- Case Study
Fundamentals of Generative AI
7 items
1.09 hr
- Introduction to Generative AI - Definitions
- Introduction to Generative AI - Mind Map
- Supervised and Unsupervised Learning
- Discriminative AI vs. Generative AI
- Brief History of Generative AI
- A Peek into Generative AI Models
- Business Problems Solved by Generative AI
Core Pillars of AI: ML, Neural Networks, NLP, and Computer Vision
14 items
1.58 hr
- Introduction to Machine Learning and its Types
- Introduction to Neural Networks
- Feedforward Neural Network
- Topology of a Neural Network
- Error and Loss Function
- What is NLP
- Common NLP Terminology
- Applications of NLP
- Challenges in NLP
- Introduction to Computer Vision
- Types of Computer Vision Problems
- Pixel
- How a Computer Sees an Image
- Convolution
KNIME for AI Practitioners: A Practical Guide
10 items
3.16 hr
- The AI, Data Science and Machine Learning Platforms
- KNIME - Overview of Features
- KNIME - What and Why
- KNIME - Installation and Demo
- KNIME - Visualization Part 1
- KNIME - Visualization Part 2
- KNIME - Regression Hands-on
- KNIME - Logistic Regression Hands-on
- KNIME - KMeans Hands-on
- KNIME - Neural Network Regression
Building a Proof of Concept for AI Projects
15 items
2.49 hr
- Building POC Outline
- Company Values
- Solution at a glance
- Market Potential
- Threats and Opportunities as the Market Grows
- Target Customers
- Requirements, Data, and People
- Product Roadmap
- Expansion Plan
- Business Plan Financially
- Different AI Techniques in Industry with Examples
- AI Techniques & Their Relevance to Domains
- Identifying AI Use Cases
- Narrowing in on AI Use Case
- Tips for Building a Successful AI Product
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Start 7-Day Free TrialGuided Projects
Solve real-world projects with a step-by-step guide, practical exercises, and expert tips in this AI in Business course through the Customer Segmentation for E-commerce using KNIME project.
- GUIDED PROJECT 1
- Customer Segmentation for E-commerce using KNIME
- This project focuses on implementing customer segmentation for an e-commerce platform using the KNIME Analytics Platform. By analyzing customer transaction data, learners can identify distinct customer segments, enabling businesses to tailor their marketing strategies more efficiently. The project reinforces fundamental concepts of AI and practical skills in data analysis, utilizing generative AI techniques relevant to e-commerce. This hands-on experience will empower learners to apply AI concepts in real-world business settings.
Gain skills & build your resume with complete access to guided projects in your free trial
Start 7-Day Free TrialCourse Instructors
Dr. Abhinanda Sarkar
Senior Faculty & Director Academics, Great Learning
Dr. Pavankumar Gurazada
Senior Faculty, Academics, Great Learning
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Frequently Asked Questions
Who should take this AI for Business course?
The course is targeted at business professionals, managers, and tech enthusiasts who desire to learn or get an insight into ways of how Artificial Intelligence can be used to address real business problems and grow a business.
What topics are covered in this AI business course?
In this AI business course you’ll learn:
- fundamentals of AI
- Generative AI
- Machine Learning
- Neural Networks
- Natural Language Processing
- Computer Vision.
Do I need a technical background to take this AI for business leaders course?
No. Although a fundamental level of knowledge on data or the business processes is useful, the course illustrates all the concepts in a systematic and easy to learn style.
What practical skills will I gain from this course?
You will gain skills in
- Using KNIME for AI workflows
- Understanding generative models
- Developing AI proof-of-concepts
Does the generative AI in business course include a real-world project?
Yes, The project emphasizes on KNIME-based customer segmentation of an e-commerce platform. You will process customer data, build AI-based segments and use them to enhance marketing and business strategy.