Free Digital Marketing Course with Certificate

Here, you will come across various use cases where you are explained how Digital Marketing is done. Different examples will be given to make you understand its use in different situations.

Search Engine Optimization and Search Engine Marketing are the two essential types of Digital Marketing. In this module, understand how to rank your website/ content through SEO and SEM on the Search Engine Result Pages.

Social Media Marketing is all about using different social media platforms like Instagram, Facebook, Twitter, etc., to reach your target audience. Understand how social media can be a powerful medium to expand your reach and increase your engagement with the business.

Learn about automated marketing, software, and tools that automate the basic marketing operations to reduce cost, increase efficiency and improve the results of marketing efforts. The module will further discuss Affiliate Marketing, where the affiliates promote the company’s offerings and earn a commission on each sale of the products or services made through their link. The processes are explained through examples in the module. 

This module will take you deeper into Pay Per Click Advertising, a part of Search Engine Marketing. Become familiar with the situations where you can use PPC. The module will also teach you about brand building through Public Relations Marketing. The concepts are clearly explained in the module with the help of examples. 

This module is entirely based on the demo given on Content Marketing, YouTube Marketing, and SEO techniques. The instructor has beautifully explained how Digital Marketing works in different situations. The course summary has been given to revise what you have learned in this free digital marketing course. 

Content is central to any marketing. In this module, you will be introduced to content marketing and its importance in Digital Marketing. The process of Content Marketing will be taught, which will show you how to use the content for better reach to the target audience. 

Digital Marketing has quite a few types that include Content Marketing, SEO & SEM, PC, Affiliate Marketing, and a lot more. In this module, you will briefly be introduced to these types of Digital Marketing.

In this module, you will understand why Digital Marketing has come into the picture and why it is becoming so popular. Get familiar with the history of the evolution of Digital Marketing and what has changed its use. 

In this module, you will understand the definition of digital marketing, how it has evolved, and why it is essential in this digital era.

In this module, we will explore using ChatGPT for digital marketing—understanding the interface, generating email content, improving SEO strategies, and creating impactful social media posts to boost engagement and reach.