Great Learning AcademyThe Web and Digital Analytics course equips you with the skills to measure, analyze, and improve online performance across websites and digital channels. You will build a strong foundation in web and digital analytics, learning how to select the right metrics, track user behavior, and connect data to business objectives. The course covers customer acquisition and retention analysis, digital marketing performance mea…
Skills: Customer Acquisition & Retention · Digital Analytics · Email Campaign Analytics · Google Analytics 4
Intermediate9 hours
✓ WITH CERTIFICATE
Great Learning Academy
Explore the Looker Studio tool and learn to navigate the platform. You will learn to utilize the basic features of the tool, which let you create your own data visualizations and dashboards. Make yourself proficient in analyzing web traffic, user engagement, and overall website performance, which will help you develop business strategies.
Skills: Google Analytics Report · Google Search Console Report · Introduction to Looker Studio · Overview of Looker Interface
★4.6(304)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
Introduction to Google Analytics 4 is a comprehensive, free online course designed to empower you with the fundamental skills to harness the power of web analytics. This course covers essential topics to help you understand and utilize web analytics effectively. You will begin with an overview of web analytics, delving into key terminologies and concepts that underpin this field. We will explore various web analytic…
Skills: Bounce Rate · Ga4 · Page Views · Session Duration
★4.6(1,037)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
This Free Web Analytics course is perfect for anyone who wants to learn more about Web Analytics, whether you're a beginner or just want to refresh your knowledge. The course starts with an introduction to Web Analytics, where you'll learn what it is, how it works, and why it's important. After that, you'll dive into the various Web Analytics terminologies and tools, including Google Analytics, one of the most popul…
Skills: Key terminologies · Tools used in Web analytics
★4.6(176)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
This free AI for Marketing Analytics course equips you with the foundational skills to understand how AI improves marketing decisions, customer insights, and campaign performance. You’ll learn AI marketing fundamentals, the limitations of traditional marketing, sources and types of marketing data, and the metrics used to measure success. The course also covers customer segmentation, predictive analytics for churn, l…
Skills: A/B testing and attribution · AI marketing fundamentals · AI tool selection · Customer segmentation
Beginner2 hours
✓ Free learning · Paid certificate
Great Learning Academy
Over 70% of the businesses started during the covid times have their entire marketing budget in digital space, which makes it increasingly important to track the large chunks of data.If you're not a professional or have never worked with marketing analytics,You might be thinking how effectiveness is evaluated, where marketing data originates from, and why it needs to be analysed. Now this is where marketing analytic…
Skills: Brand Value · Customer Lifetime Value
★4.6(1,936)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
Marketing and Retail analytics is the process of measuring, managing, and analyzing marketing performance to maximize effectiveness and optimize investment return. This supports the business to improve its operations and customer experience by providing a 360-degree view of the customer's needs. The free marketing and retail analytics course will help you anticipate demand and other significant trends that generate…
Skills: Kinme · RFM Analysis
★4.6(1,047)Beginner3 hours
✓ Free learning · Paid certificate
Great Learning Academy
Marketing and Retail analytics is the process of measuring, managing, and analyzing marketing performance to maximize effectiveness and optimize investment return. This supports the business to improve its operations and customer experience by providing a 360-degree view of the customer's needs. The course provides a tutorial on analyzing the retail data to win more sales and customers in the market. This advanced c…
Skills: Clustering · Kinme
★4.6(934)Advanced1 hour
✓ Free learning · Paid certificate
Great Learning Academy
This free content marketing course begins by explaining what content marketing is and how it's beneficial to marketers to reach their target audience. You will also discover how content marketing and advertising are different from each other and how both of them have a specific purpose. Through this Content Marketing course, you will learn the unique ways Content Marketing promotes brands and helps in enhancing bran…
Skills: And Social Media–Email Marketing Integration · Audience & Behavior Analysis · Brand Awareness · Content Creation & Distribution
★4.5(6,792)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
The free digital marketing course equips you with the essential skills to understand how businesses build an online presence, plan campaigns, and measure marketing performance. You’ll learn digital marketing fundamentals, including the role of digital tools, digital properties, and online channels in reaching customers. The course covers campaign planning, brand building, customer acquisition strategies, and techniq…
Skills: Brand Building · Campaign Planning · ChatGPT · Customer Acquisition Strategies
★4.5(43,646)Beginner2 hours 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
Ever since the internet became accessible, Marketing methods have gone internet, and today, Digital Marketing has set trends in the business world. Almost all the organizations and brands have adapted to it and built their brand value, hence creating the urge in individuals to learn it. Digital Marketing is one of the fastest-growing niches in today's World. It's a skill with incredible opportunities and learning th…
Skills: Affiliate Marketing · Automated Marketing · Content Marketing · Conversion Optimization
★4.4(6,435)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
SRM University, SikkimBuild expertise in branding, digital marketing, e-commerce, and marketing strategy with an online MBA degree in Marketing. Learn to drive business growth, lead marketing transformation, and create impactful customer experiences through a flexible online learning format.
Skills: Brand management and positioning · Consumer behavior analysis · Customer acquisition and retention · Digital business transformation
Beginner2 years
✓ WITH CERTIFICATE
Great Learning Academy
Our free marketing analytics Course Offered by Great Learning gives the subscribers an opportunity to understand analytics in marketing, how it will be useful, and what is the importance of the course. Marketing analytics is the analysis of data collected through marketing efforts in order to find trends in things like how a campaign influenced conversions, customer behavior, regional preferences, creative preferenc…
Skills: Marketing analytics
★4.5(718)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
The AI in Digital Marketing free course equips you with the essential skills to use AI tools and strategies to plan, personalize, and improve digital marketing campaigns. You’ll learn AI fundamentals, how to match tools to marketing tasks, and how to write clear prompts that generate useful marketing outputs. The course also covers AI-powered content creation, search visibility in AI-era search and feeds, personaliz…
Skills: AI Chatbots · AI Marketing Fundamentals · AI Tool Selection · AI-Era SEO & Discovery
★4.5(5,199)Beginner30 minutes
✓ Free learning · Paid certificate
Great Learning
Master agentic AI and generative AI workflows to automate content creation, campaign analytics, and brand intelligence. Gain hands-on skills with top AI tools and build reusable marketing workflows for real productivity gains. Earn a professional certificate from Great Learning.
Skills: AI Agent Design · Brand Voice Encoding · No-Code Automation · Prompt Engineering
6 weeks
✓ WITH CERTIFICATE
McCombs School of Business at The University of Texas at Austin
Designed for senior leaders to lead initiatives using GenAI & Agentic AI solutions. Build strategic judgment & hands-on expertise with no-code tools. Earn dual certificates from the McCombs School of Business at The University of Texas at Austin & Great Lakes Executive Learning.
Skills: Agentic AI · AI Adoption · AI Ethics · AI Governance
★4.8(25)Beginner5 months
✓ WITH CERTIFICATE
Amrita Online University
Kickstart your tech journey with the Online BCA from Amrita Vishwa Vidyapeetham, a NAAC A++ accredited university. This 3-year degree offers flexible learning, global industry certifications, and specialized tracks in AI & Data Science.
Skills: Artificial Intelligence and Data Science · General
Advanced36 months
✓ WITH CERTIFICATE
Great Learning Academy
The Campaign Management course equips you with practical skills to plan, execute, and evaluate marketing campaigns that deliver measurable results. You will learn how to define buyer personas, map the consumer journey, and set clear campaign objectives aligned with business goals. The course covers digital campaign planning, channel selection, message development, execution across platforms, and performance measurem…
Skills: Campaign Execution · Campaign management · Campaign Optimization · Campaign Reporting
Intermediate3 hours 30 minutes
✓ WITH CERTIFICATE
Great Learning Academy
This Digital Marketing course is designed to equip you with essential skills to drive business growth. You’ll learn to create and execute effective growth strategies using SEO, content marketing, paid ads, display ads, and social media. This complete course in Digital Marketing includes digital marketing fundamentals, customer retention, CRM systems, and ways to measure campaign success. These topics help you apply…
Skills: Basics of Digital Marketing · ChatGPT · Digital Growth Strategies · Facebook
Intermediate9 hours 30 minutes
✓ WITH CERTIFICATE
Great Learning Academy
This business fundamentals course equips you with the core skills managers use to run teams and operations effectively. You’ll learn how management aligns people, processes, and resources to achieve organizational goals. You’ll cover the fundamentals of management and how they apply across industries, then build practical capability across the key functions of planning, organizing, staffing, controlling, and coordin…
Skills: Controlling and Coordination · Fundamentals of Management · Leadership · Organising & Organisation Structure
Intermediate7 hours 30 minutes
✓ WITH CERTIFICATE
Great Learning Academy
The Lead Generation online course equips you with the essential skills to drive successful campaigns. You’ll learn to use key digital marketing tools, implement organic and inorganic strategies, and measure campaign success. The course covers content marketing, affiliate marketing, email marketing, and mobile marketing. By the end, you'll be able to create and execute strategies that boost visibility, engagement, an…
Skills: Affiliate Marketing · Content Marketing · Email Marketing & Mobile Marketing · Organic & Inorganic Strategies
Intermediate9 hours
✓ WITH CERTIFICATE
Great Learning Academy
This Data Visualization Essentials with Power BI course will help you develop the skills needed to create powerful visualizations and perform detailed data analysis. You will start by learning the basics of Power BI, including dashboard creation and data visualization. As you advance, you will master techniques like hierarchical charts, clustering, and What-If analysis, enabling you to uncover deeper insights. You w…
Skills: Advanced Chart Types · Advanced Data Handling · Basic Charts and Visualization Concepts · Dashboarding in Power BI
Advanced11 hours
✓ WITH CERTIFICATE
Great Learning Academy
This free Power BI training course equips you with the essential skills to import, prepare, analyze, and present data using Power BI. You’ll learn how to work in the Power BI environment, use Power BI Desktop, import data for analysis, and prepare data for reporting. The course also covers data modeling, creating hierarchies, and building calculations that help organize datasets and support reporting needs.These ski…
Skills: Creating Reports · Dashboards · Data Loading · Power BI
★4.5(22,796)Beginner2 hours
✓ Free learning · Paid certificate
Great Learning Academy
This course will first introduce you to the basics of the Social Media Platform: Instagram. You will learn about the different factors that influence activities on this platform. Next, you will learn to set up your Instagram account. Different features of Instagram are discussed. Later, important Instagram marketing strategies are shared. A detailed and easy-to-follow example is provided. Then, you will learn to set…
Skills: Audience Segmentation · Business Account Setup · Collabration · Competitor Analysis
★4.4(8,610)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
This free Leadership and Management course will equip you with the skills and knowledge to become a confident leader and manager in any organization. You’ll gain a strong understanding of the core principles of leadership and management, along with their critical role in driving success within organizations.The course covers a range of essential topics, including the relationship between leadership and management, k…
Skills: Applying Leadership And Management Together · Differentiating Leadership And Management · Leadership Fundamentals · Leadership Principles
★4.6(5,313)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
In this Digital Marketing Strategy Course, we will be dealing with 4 step framework for building an effective digital marketing strategy. We will be starting the course with the basics of digital marketing and further discussing the principles as well. After which we will begin with the 4 step framework after which you have a clear idea of how to build an effective digital marketing strategy. As an Ed-Tech company,…
Skills: Digital Marketing Strategy
★4.5(4,064)Beginner30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
This free Neural Networks and Deep Learning course gives valuable insights into deep learning applications in various fields and a better understanding of the different frameworks used in neural network applications. You will discover and understand various deep learning concepts and get familiarized with Artificial Neural Network topics. You will also be walked through a few fundamental concepts covering things lik…
Skills: Ann · Cnn · Deep Learning Algorithms · Rnn
★4.6(2,308)Beginner2 hours 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
A sales funnel illustrates the path that a potential customer takes when purchasing goods or services. It helps in the identification of potential gaps in the process where prospects are losing interest. Creating an effective sales funnel helps in defining a focused sales and marketing strategy. We'll start this free Sales Funnel course by understanding the three stages of a sales funnel in detail with examples- awa…
Skills: And Sales-Marketing Alignment · Content Strategy · Conversion Planning · Customer Journey Mapping
★4.6(1,420)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
Digital Marketing Tool Basics is a free online course designed to equip participants with essential skills in the dynamic realm of digital marketing. This comprehensive program covers fundamental concepts such as the Introduction to Digital Marketing and provides insights into a diverse array of tools. Participants will gain proficiency in Website and SEO Tools for optimizing online presence, explore Content Creatio…
Skills: Cms · Crm · Digital Marketing Basics · SEO Tools
★4.5(310)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
Explore the fundamentals of streamlining your online presence with automation tools. Learn how to efficiently manage content creation and distribution using a variety of platforms. Discover the power of social media management tools for scheduling and analytics. Delve into email marketing tools to enhance engagement and reach. Explore the latest in automation AI tools to optimize your workflow and maximize efficienc…
Skills: AI tools for content creation · Mailchimp · Wordpress
★4.6(159)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
Enhance sales performance using GPT-5 refined prompts, optimizing pitches, email templates, and data-driven sales strategies. This Free ChatGPT Course for Sales is an introductory course on how to utilize ChatGPT in improving sales results. You will learn how to harness the potential of ChatGPT to analyze data, craft compelling sales pitches, and create effective content, such as email templates and scripts. The cou…
Skills: ChatGPT · Content Creation · Data Analysis · Data Visualization
Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
This free Mailchimp course covers how to streamline campaigns and improve customer engagement using automation. You’ll learn the core concepts, features, and processes of marketing automation, along with the benefits it provides through the marketing automation funnel. The course also includes practical training with Mailchimp, where you will design, automate, and analyze marketing campaigns to enhance the streams a…
Skills: Audience segmentation · Campaign creation · Email automation · Marketing Automation
Beginner30 minutes
✓ Free learning · Paid certificate
Duke University's School of MedicineThe Duke Advanced Leadership Program in Health Sector (Duke ALPH) from Duke University’s Fuqua School of Business and Duke University School of Medicine, is a 8-month multi-modular program for senior leaders who want to lead growth and drive innovation in the health sector.
Skills: Digital Health Strategy · Financial Strategy · Generative AI · Health Sector Leadership
Advanced8 months
✓ WITH CERTIFICATE
Great Learning Academy
The Free Human Resource Management course equips you with the foundational skills to understand how modern HR supports business growth, employee success, and workplace culture. You’ll learn contemporary HRM practices, talent acquisition, workforce planning, ethical recruitment, and how AI is transforming recruitment, employee development, and HR decision-making. The course also covers the employee lifecycle, onboard…
Skills: AI in HR · Compensation Strategy · Digital HR Transformation · Employee Engagement
★4.6(19,731)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
This affiliate marketing training free course equips you with the essential skills to understand how affiliate marketing works and how businesses use it to reach customers and drive results. You’ll learn the basics of affiliate marketing, key strategies, partnership models, and how affiliates help promote products or services through performance-based marketing.This foundation will help you explore digital marketing…
Skills: Affiliate Marketing Fundamentals · Affiliate Strategy Development · Audience Targeting · Campaign Planning
★4.5(4,708)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
This course will first introduce you to the basics of LinkedIn Marketing. Next, you will learn to appreciate the need for a LinkedIn account. You will then learn about the various methods that can be used to increase your reach. Later, it discusses the importance of the All-Star Profile, the need to target the right audience, and ways to target the right audience on the platforms. In addition, you will learn about L…
Skills: Analytics · And Professional Connection Growth · Audience Targeting · Brand Building
★4.6(1,283)Beginner2 hours
✓ Free learning · Paid certificate
S. P. Jain Institute of Management & Research (SPJIMR)
A 9-month online CFO Programme by SPJIMR, a Triple Crown-accredited institute, featuring live sessions by SPJIMR faculty and two campus immersions. Includes dedicated Forensic Accounting and AI for Finance modules for building boardroom readiness.
Skills: AI for Finance · Board Governance and Compliance · Capital Allocation · Corporate Valuation
9 months
✓ WITH CERTIFICATE
Great Learning Academy
With the rise of the internet, Digital Marketing has become the need of the hour. The majority of organizations and individuals try to leverage opportunities and careers in Digital Marketing. It comprises various concepts like knowledge about google ads and the analytics that revolves around it. In this search engine marketing course, Search Engine Marketing has been taken into focus. Learn the fundamentals of SEM a…
Skills: Digital Marketing · Google Ads · Search Engine Marketing · SEO
★4.5(3,369)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
This free course on Power BI Projects is a great way to get started with this powerful data visualization tool. The course is divided into three parts, each designed to give you the skills you need to create effective data visualizations using Power BI. The first part of the course focuses on getting started with Power BI. You'll learn how to set up your Power BI account, create a workspace, and explore the differen…
Skills: Creating Interactive Dashboards · Data import and connection · Data Source Management · Data Storytelling
★4.5(2,109)Beginner1 hour
✓ Free learning · Paid certificate
Great Learning Academy
Designing a successful product is just the first half of the story of a successful business. The other half depends on creative and compelling content, which helps communicate the information effectively to the target audience. Content marketing intends to create and share engaging content that helps in promoting the brand. With this content marketing hindi course, learn about content marketing, digital marketing, a…
Skills: Content Marketing in Hindi · Digital Marketing in Hindi · SEO in Hindi
★4.4(966)Beginner1 hour 30 minutes
✓ Free learning · Paid certificate
Great Learning Academy
Unlock the full potential of your business with our free course, 'Introduction to Google Ads Campaign.' This comprehensive program is designed to guide you through the vibrant world of Google advertising. Delve into the Google Search Campaign, mastering the art of visibility in Google's search results. Explore the Google Video Campaign to captivate audiences through dynamic video content. Learn to create impactful v…
Skills: Ad Creation · Ad Customization · Audience Targeting · Budget Management
★4.5(736)Beginner4 hours 30 minutes
✓ Free learning · Paid certificate
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